AR in 2020

After initial telephone interviews with senior Analyst Relations practitioners, we've designed a short survey to look at the state of play for industry analyst relations professionals in 2020. Contact AR@ccgrouppr.com to secure a copy of our findings.

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* 1. What is your current role or job title:

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* 2. Do you currently run the AR programme and hold the budget for your organization? NB: If you are an AR professional working for an agency please skip and go direct to question 3.

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* 3. Which department has ultimate responsibility for AR within your organisation?

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* 4. What are the top 2-3 objectives for your AR programme?

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* 5. Do you utilise an external PR/AR agency to provide you with AR support?

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* 6. If you are an in-house or Agency AR professional, in order of importance what do you consider to be the main challenges for AR programmes?

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* 7. If you’re an AR professional working for an agency, what do you consider to be the top 2-3 objectives for most of your clients’ AR programmes? (please select all that apply)

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* 8. If you don't utilise an external agency for AR support - what services should agencies or independent consultants offer to prompt you to consider their help?

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* 9. On a scale of 1 to 10 (with 1 being very POOR, 5 is AVERAGE, and 10 being extremely HIGH), how well do you rate your organization's understanding of analysts and AR’s overall importance to the business?

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* 10. Are there any pain points, key challenges or trends that you believe will impact the AR industry over the next 12-18 months? Any industry moves that are surprising you from the Analyst or Influencer relations perspective?
- If you would like a copy of our paper or a link to our webinar about this research, please add your email address. 

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