Exit IR directions: News Release Practices, March 2022 News Release Service Provider Question Title * 1. Which of the following news release service providers do you currently use? AccessWire Business Wire Cision Newsfile Notified Other (please specify) Question Title * 2. How satisfied are you with your news release service provider? (Please rate on a 5-point scale where 1='Not at all satisfied and 5='Very satisfied'.) Not at all satisfied1 2 3 4 Very satisfied5 Not at all satisfied1 2 3 4 Very satisfied5 Question Title * 3. What factors are most important to you when identifying/working with a news release service provider? (Rank your top five factors in order of importance where '1'=Most important.) Most important1 2 3 4 5 Accuracy Accuracy Most important1 Accuracy 2 Accuracy 3 Accuracy 4 Accuracy 5 Cost Cost Most important1 Cost 2 Cost 3 Cost 4 Cost 5 Comprehensive distribution Comprehensive distribution Most important1 Comprehensive distribution 2 Comprehensive distribution 3 Comprehensive distribution 4 Comprehensive distribution 5 Reporting Reporting Most important1 Reporting 2 Reporting 3 Reporting 4 Reporting 5 Search visibility Search visibility Most important1 Search visibility 2 Search visibility 3 Search visibility 4 Search visibility 5 Support from newsroom Support from newsroom Most important1 Support from newsroom 2 Support from newsroom 3 Support from newsroom 4 Support from newsroom 5 Timeliness Timeliness Most important1 Timeliness 2 Timeliness 3 Timeliness 4 Timeliness 5 User experience User experience Most important1 User experience 2 User experience 3 User experience 4 User experience 5 Other (Please specify in the comment box below.) Other (Please specify in the comment box below.) Most important1 Other (Please specify in the comment box below.) 2 Other (Please specify in the comment box below.) 3 Other (Please specify in the comment box below.) 4 Other (Please specify in the comment box below.) 5 Other factors: Question Title * 4. How frequently do you review your service provider options? Every year Every two years Every three years Every four years Every five years Other (Please specify.) Question Title * 5. When was the last time you reviewed your service provider options (i.e. what year)? Next
