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Current Reader Survey
We appreciate your feedback.
Thank you for taking a few minutes to answer the questions below.
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1.
How often do you read/use Current?
(Required.)
Nearly daily
Once or twice a week
Once or twice a month
Rarely or never
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2.
How satisfied are you with Current?
(Required.)
Very dissatisfied
Fairly dissatisfied
Fairly satisfied
Very satisfied
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3.
Please share the primary reason for your rating above:
(Required.)
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4.
Which Current product is most essential to you? (Select one)
(Required.)
Twice-a-week newsletter
Website
Webinars and virtual events
Current’s digital edition
The Job Board
Job Description Depot
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5.
If Current were no longer available, how would it impact your ability to stay informed about public media? (Select one)
(Required.)
Critically: It is my primary/essential source
Moderately: I would miss it, but I have other reliable sources
Minimally: I rarely rely on it
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6.
If Current were no longer available, what would become your primary source for public media industry news?
(Required.)
Internal network memos (NPR, PBS, etc.)
General trade press (Inside Radio, etc.)
Social Media (LinkedIn, Reddit, etc.)
I don't have another reliable source
Other (please specify)
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7.
How valuable would you rate the following content areas?
(Required.)
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
Industry News and Policy:
Funding, FCC rulings and mergers
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
Industry Trends:
How public media is evolving
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
“How we did it”:
Best practices in audience development, fundraising, and AI
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
Commentary:
Industry perspectives
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
The Job Board:
Accessing or posting open roles
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
Career Moves:
News about hiring and transitions in public media
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
Rising Stars:
Up-and-coming talent
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
Public TV pipeline:
Annual summary of national programs coming to public TV
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
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8.
How valuable would you rate the following topics for potential coverage?
(Required.)
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
System Infrastructure:
Changes in network affiliations, programming services, music rights and distribution
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
Revenue and Business Models:
New strategies and case studies for fundraising, underwriting and development
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
Digital Transformation:
Growth strategies for streaming, digital audiences and digital revenue
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
Technology and AI:
Distribution trends (ATSC3), new streaming products, generative AI use and ethics
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
Research and Data:
Commissioned industry research and benchmarking
1 = Not At All Valuable
2 = Slightly Valuable
3 = Moderately Valuable
4 = Very Valuable
5 = Essential
Other (please specify)
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9.
Which of the following best describes your organization?
(Required.)
Public radio station
Public TV station
Joint licensee
National organization
Freelance, independent or consultant
Nonprofit news organization
Other (please specify)
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10.
What is your primary role within your organization?
(Required.)
Leader (GM / CEO / Executive Director, President)
Senior Executive
Middle manager
Non-manager
Intern
Board member
Other (please specify)