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Alumni Communications Survey
OVERALL
1.
What is your preferred way to receive information about Northwestern Law and invitations to alumni programs and events?
a. Email
b. Northwestern Law website
c. US mail
d. Social Media
2.
Is it your general news reading habit to:
a. Read predominantly print communications
b. Read predominantly online
c. Both equally
d. Other
3.
We would like to get an idea of how you feel about the overall frequency of Northwestern Law alumni communications.
Prefer more frequently
Prefer less frequently
Current Frequency is OK
Printed newsletter
Prefer more frequently
Prefer less frequently
Current Frequency is OK
Online newsletter
Prefer more frequently
Prefer less frequently
Current Frequency is OK
E-mail invitations
Prefer more frequently
Prefer less frequently
Current Frequency is OK
Event announcements
Prefer more frequently
Prefer less frequently
Current Frequency is OK
Other
Prefer more frequently
Prefer less frequently
Current Frequency is OK
4.
What kind of information do you want to receive from Northwestern Law?
5.
Please rate your interest in learning about the following subjects in our alumni communications.
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
a. Faculty news and research
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
b. Alumni in the news
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
c. Alumni profiles
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
d. Alumni volunteer opportunities
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
e. Alumni services
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
f. Alumni events
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
g. Class notes
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
h. Obituaries
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
i. Fundraising news
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
j. Law School curriculum news
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
k. Law School events
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
l. Student news
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
m. Student profiles
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
n. Campus and facilities
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
6.
Please rank the following communication channels as to how you gather information about Northwestern Law. Rank 1-7; 1= most important, 7=least important
1
2
3
4
5
6
7
a. Printed newsletter
1
2
3
4
5
6
7
b. Online newsletter
1
2
3
4
5
6
7
c. E-mails
1
2
3
4
5
6
7
d. Web site
1
2
3
4
5
6
7
e. Social networking sites
1
2
3
4
5
6
7
f. Local or national media
1
2
3
4
5
6
7
g. Word of mouth / other alumni
1
2
3
4
5
6
7
h. Other
1
2
3
4
5
6
7
7.
How do you read “Class Notes”:
a. Online
b. In print
c. Both
d. I do not read Class Notes
PRINT
8.
Are you familiar with Envision?
a. Yes
b. No
c. Unsure
9.
How often do you typically read Envision (the Law School’s printed alumni newsletter):
a. Every issue
b. Most issues
c. Occasionally
d. Never
10.
How much of Envision do you read?
a. All of it
b. Most of it
c. Some of it
d. None of it
11.
Do you think Envision is
a. Too long
b. Too short
c. Just right
d. No opinion
12.
Would you prefer to read Envision
a. In print
b. Online
c. Both
13.
How would you feel about Envision only being available online?
a. Love the idea
b. Like the idea
c. Do not like the idea
d. No opinion
14.
Please rate your interest in the following sections of Envision:
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
a. Feature story
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
b. Message from the Dean
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
c. Law School Update
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
d. Law School event recap
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
e. Alumni in the news
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
f. Class notes
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
g. Obits
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
h. Honor Roll of Donors
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
i. Calendar of Events
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
15.
Thinking back about the most recent issues of Envision, are there any articles or features that you found especially informative or enjoyable?
16.
Overall, how would you rate Envision:
Excellent
Good
Average
Poor
Very Poor
No Opinion
Excellent
Good
Average
Poor
Very Poor
No Opinion
17.
Do you feel Envision strengthens your personal connection to the Law School?
Strongly Agree
Agree
Disagree
Strongly Disagree
No Opinion
Strongly Agree
Agree
Disagree
Strongly Disagree
No Opinion
18.
Please indicate all the ways in which Envision strengthens your connection to the institution. (check all that apply)
a. Reminds me of my experience at the institution
b. Serves as a source of continuing education opportunities
c. Encourages me to volunteer my time to the Law School
d. Encourages me to support the Law School philanthropically
e. Helps me to feel more in touch with the Law School community
f. Provides useful career and networking information
g. Other
19.
Please indicate your agreement with the following statements:
Agree
Disagree
a. The newsletter addresses topics of interest to me
Agree
Disagree
b. The newsletter reflects my experience of the Law School
Agree
Disagree
c. The newsletter is an objective source of information about the Law School
Agree
Disagree
d. The newsletter is primarily a fundraising tool
Agree
Disagree
20.
What actions have you taken as a result of reading Envision? (check all that apply)
a. Attended an event
b. Volunteered for an activity
c. Made a donation to the Law School
d. Contacted a classmate or friend
e. Recommended the Law School to a potential student or family member
f. Submitted a class note
g. Discussed or forwarded an article or issue
h. Saved an article or issue
i. Visited the Law School Web site
j. Written a letter or e-mail to the Dean
k. No action taken
l. Other
21.
What is it that you like most about Envision?
22.
What is it that you like least about Envision?
23.
Are there any changes or improvements you would like to suggest for Envision?
E-MAIL
24.
Do you know what E-briefs is?
a. Yes
b. No
c. Unsure
25.
How often do you read E-briefs (Northwestern Law’s monthly electronic newsletter)?
a. Every issue
b. Most issues
c. Only some issues
d. Rarely
e. Never
26.
Please rate your interest in the following sections of E-briefs
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
a. Features
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
b. Alumni in the news
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
c. Faculty in the news
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
d. Alumni events
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
e. Law School events
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
f. Continuing Legal Education
Very Interested
Interested
Somewhat Interested
Not Interested
No Opinion
27.
What additional information, if any, would you like to see in E-briefs?
a. Faculty scholarship and news
b. Program, clinic and school updates
c. Alumni news and profiles
d. Campaign and/or fundraising information
e. Other
28.
How do you like the format of E-briefs?
a. Current format is fine
b. I would find it easier to read if it was styled differently
c. I would prefer more photos
d. Other
29.
Are there any changes or improvements that you would like to suggest for E-briefs?
WEB
30.
How often do you visit the following areas of the Northwestern Law website:
www.law.northwestern.edu
?
Daily
Weekly
Monthly
Every few months
Rarely
Never
a. Homepage
Daily
Weekly
Monthly
Every few months
Rarely
Never
b. Alumni section
Daily
Weekly
Monthly
Every few months
Rarely
Never
c. Giving section
Daily
Weekly
Monthly
Every few months
Rarely
Never
d. Career Center section
Daily
Weekly
Monthly
Every few months
Rarely
Never
e. Class Notes
Daily
Weekly
Monthly
Every few months
Rarely
Never
f. Bluhm Legal Clinic
Daily
Weekly
Monthly
Every few months
Rarely
Never
g. Other areas not listed
Daily
Weekly
Monthly
Every few months
Rarely
Never
h. Website as a whole
Daily
Weekly
Monthly
Every few months
Rarely
Never
31.
What do you look for when you are visiting the Northwestern Law website?
a. Alumni information (programs and events)
b. Class Notes
c. Career services information
d. Law School events
e. Faculty bios/publications
f. Faculty/Northwestern Law in the news
g. Programs, centers and clinic information
h. Other
32.
Is there additional information that you would like to see on the Northwestern Law website that is not currently available?
33.
Are there any changes or improvements that you would like to suggest for the Northwestern Law website?
34.
When was the last time you logged in to the Northwestern Law online alumni directory (
https://alumni.law.northwestern.edu/
)?
a. Within the last week
b. Within the last month
c. Within the last year
d. More than a year ago
e. I was not aware of the online alumni directory
f. I do not use the directory
SOCIAL NETWORKING
35.
How often do you utilize the following social networking sites?
Frequently
Occasionally
Rarely
Never
a. Facebook
Frequently
Occasionally
Rarely
Never
b. LinkedIn
Frequently
Occasionally
Rarely
Never
c. Twitter
Frequently
Occasionally
Rarely
Never
d. Flickr
Frequently
Occasionally
Rarely
Never
e. YouTube
Frequently
Occasionally
Rarely
Never
f. Other
Frequently
Occasionally
Rarely
Never
36.
What do you use Facebook for – check all that apply.
a. Keeping in touch with family/friends
b. Networking with professionals
c. Sharing/following links
d. Photo sharing
e. Learning about new events/responding to invitations
f. Taking advantage of offers/promotions from businesses
g. Other
37.
What do you use Twitter for – check all that apply.
a. Following celebrity news
b. Following hard news
c. Following friends
d. Following topics/individuals/organizations related to personal interests
e. Following topics/individuals/organizations related to professional interests
f. Other
38.
What do you use LinkedIn for – check all that apply:
a. Career opportunities
b. Consulting offers
c. New ventures
d. Job inquiries
e. Expertise requests
f. Business deals
g. Personal reference requests
h. Upcoming networking opportunities
i. Knowledge sharing/skill building
j. Keeping in touch
k. Other
39.
Would you seek out Northwestern Law on any of the following social networking sites?
Yes
No
a. Facebook
Yes
No
b. LinkedIn
Yes
No
c. Twitter
Yes
No
d. Flickr
Yes
No
e. YouTube
Yes
No
f. Other
Yes
No
40.
What types of information and opportunities from Northwestern Law would you look for specifically on social networking sites – check all that apply.
a. Networking/career opportunities by geographic region
b. Networking/career opportunities by practice area
c. Personally connecting with individual classmates and/or alumni
d. Photo sharing
e. Other
41.
If you would like to be contacted regarding your response, please enter your email address below: