So much is changing during 2020, and as communicators rise to the challenge and respond to historic crises, you’re also rewriting communications playbooks.

What trends and strategies are you focusing on as you plan for the next 6 to 12 months? How have shifting consumer and employee behaviors changed the way you engage? We want to know what you’re preparing for and what has your eye as you look toward the horizon and new opportunities to strengthen your brand.

Please take our short survey and weigh in with your insights. Your responses will be anonymized and confidential.


In return for your participation, you’ll receive coverage of the results. You’ll also be entered into a drawing for a $50 Amazon gift card after survey completion.

This survey is sponsored by: Microsoft’s Yammer, PoliteMail, Workplace from Facebook, Lumapps, News Direct, Business Wire, ContactMonkey, SparkinSight, Whooshkaa, Aware, Institute for Public Relations, Hotwire PR, Malone Media and Ragan Consulting Group.

Thank you!

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* 1. Describe how digital strategies (content marketing, social media, etc.) has changed over the last three months.

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* 2. How have you communicated with remote or dispersed employees in the last three months?

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* 3. Have you made specific DE&I commitments—or followed up on earlier promises—in the last three months?

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* 4. How important are paid ads and promotions to your digital media content strategies?

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* 5. In the last three months, how have you interacted with customers and potential customers? Please select all that apply (or select “none”). 

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* 6. In the last three months, how has your budget changed?

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* 7. Does your HR and employee or internal communications departments work together?

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* 8. How confident are you with measuring your efforts and/or gathering analytics and insights?

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* 9. What type of organization do you work for? 

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* 10. What is the primary focus of your job?

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* 11. How many employees does your organization employ?

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