Trendsetter Study #1266

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* 1. Contact Information:

First Name

Last Name

Address

City/Town

State/Province

Country

Email Address

Phone Number

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* 2. Gender:

Male

Female

Non-binary

Other (please specify)

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* 3. Age:

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* 4. Have you ever participated in a market research study?

Yes

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* 5. When was the last group discussion or interview you participated in?

Less than 3 months

3-6 months ago

6 months ago or longer

Never

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* 6. Thinking about apparel and footwear for yourself, which of the following best describes your experience with each of the following products?

	Purchased in past year	Own but did not purchase in the past year	Do not own	Would never own	Worn for getting active (outdoors)	Worn for casual/day-to-day use
Casual Apparel	Casual Apparel Purchased in past year	Casual Apparel Own but did not purchase in the past year	Casual Apparel Do not own	Casual Apparel Would never own	Casual Apparel Worn for getting active (outdoors)	Casual Apparel Worn for casual/day-to-day use
Street Culture Apparel	Street Culture Apparel Purchased in past year	Street Culture Apparel Own but did not purchase in the past year	Street Culture Apparel Do not own	Street Culture Apparel Would never own	Street Culture Apparel Worn for getting active (outdoors)	Street Culture Apparel Worn for casual/day-to-day use
Outerwear	Outerwear Purchased in past year	Outerwear Own but did not purchase in the past year	Outerwear Do not own	Outerwear Would never own	Outerwear Worn for getting active (outdoors)	Outerwear Worn for casual/day-to-day use
Active Sportswear/Athleisure wear	Active Sportswear/Athleisure wear Purchased in past year	Active Sportswear/Athleisure wear Own but did not purchase in the past year	Active Sportswear/Athleisure wear Do not own	Active Sportswear/Athleisure wear Would never own	Active Sportswear/Athleisure wear Worn for getting active (outdoors)	Active Sportswear/Athleisure wear Worn for casual/day-to-day use
Athletic/Active Footwear	Athletic/Active Footwear Purchased in past year	Athletic/Active Footwear Own but did not purchase in the past year	Athletic/Active Footwear Do not own	Athletic/Active Footwear Would never own	Athletic/Active Footwear Worn for getting active (outdoors)	Athletic/Active Footwear Worn for casual/day-to-day use
Outdoor Footwear	Outdoor Footwear Purchased in past year	Outdoor Footwear Own but did not purchase in the past year	Outdoor Footwear Do not own	Outdoor Footwear Would never own	Outdoor Footwear Worn for getting active (outdoors)	Outdoor Footwear Worn for casual/day-to-day use
Trail Running/Hiking Footwear	Trail Running/Hiking Footwear Purchased in past year	Trail Running/Hiking Footwear Own but did not purchase in the past year	Trail Running/Hiking Footwear Do not own	Trail Running/Hiking Footwear Would never own	Trail Running/Hiking Footwear Worn for getting active (outdoors)	Trail Running/Hiking Footwear Worn for casual/day-to-day use

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* 7. Please indicate how much do you agree or disagree with each of the following as being a primary motivation for being active in the outdoors?

	Strongly Agree	Agree	Neither Agree nor Disagree	Disagree	Strongly Disagree
It gives me a sense of achievement	It gives me a sense of achievement Strongly Agree	It gives me a sense of achievement Agree	It gives me a sense of achievement Neither Agree nor Disagree	It gives me a sense of achievement Disagree	It gives me a sense of achievement Strongly Disagree
Allows me to connect with nature	Allows me to connect with nature Strongly Agree	Allows me to connect with nature Agree	Allows me to connect with nature Neither Agree nor Disagree	Allows me to connect with nature Disagree	Allows me to connect with nature Strongly Disagree
It's a great way to spend time with family members or friends	It's a great way to spend time with family members or friends Strongly Agree	It's a great way to spend time with family members or friends Agree	It's a great way to spend time with family members or friends Neither Agree nor Disagree	It's a great way to spend time with family members or friends Disagree	It's a great way to spend time with family members or friends Strongly Disagree
Allows me to escape form the stress/obligations of everyday life	Allows me to escape form the stress/obligations of everyday life Strongly Agree	Allows me to escape form the stress/obligations of everyday life Agree	Allows me to escape form the stress/obligations of everyday life Neither Agree nor Disagree	Allows me to escape form the stress/obligations of everyday life Disagree	Allows me to escape form the stress/obligations of everyday life Strongly Disagree
It allows me to discover new skills or capabilities	It allows me to discover new skills or capabilities Strongly Agree	It allows me to discover new skills or capabilities Agree	It allows me to discover new skills or capabilities Neither Agree nor Disagree	It allows me to discover new skills or capabilities Disagree	It allows me to discover new skills or capabilities Strongly Disagree
It gives me the chance to explore my surroundings and new places/things	It gives me the chance to explore my surroundings and new places/things Strongly Agree	It gives me the chance to explore my surroundings and new places/things Agree	It gives me the chance to explore my surroundings and new places/things Neither Agree nor Disagree	It gives me the chance to explore my surroundings and new places/things Disagree	It gives me the chance to explore my surroundings and new places/things Strongly Disagree
Allows me to share experiences with a like-minded group or community	Allows me to share experiences with a like-minded group or community Strongly Agree	Allows me to share experiences with a like-minded group or community Agree	Allows me to share experiences with a like-minded group or community Neither Agree nor Disagree	Allows me to share experiences with a like-minded group or community Disagree	Allows me to share experiences with a like-minded group or community Strongly Disagree

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* 8. How much do you agree or disagree with the following statments?

	Strongly agree	Agree	Neither agree nor disagree	Disagree	Strongly disagree
The outdoors is a place for me to reset and recharge	The outdoors is a place for me to reset and recharge Strongly agree	The outdoors is a place for me to reset and recharge Agree	The outdoors is a place for me to reset and recharge Neither agree nor disagree	The outdoors is a place for me to reset and recharge Disagree	The outdoors is a place for me to reset and recharge Strongly disagree
Exploration is a mindset, not just an activity	Exploration is a mindset, not just an activity Strongly agree	Exploration is a mindset, not just an activity Agree	Exploration is a mindset, not just an activity Neither agree nor disagree	Exploration is a mindset, not just an activity Disagree	Exploration is a mindset, not just an activity Strongly disagree
I love spending time outdoors	I love spending time outdoors Strongly agree	I love spending time outdoors Agree	I love spending time outdoors Neither agree nor disagree	I love spending time outdoors Disagree	I love spending time outdoors Strongly disagree
I make a strong effort to keep up with the latest fashion trends	I make a strong effort to keep up with the latest fashion trends Strongly agree	I make a strong effort to keep up with the latest fashion trends Agree	I make a strong effort to keep up with the latest fashion trends Neither agree nor disagree	I make a strong effort to keep up with the latest fashion trends Disagree	I make a strong effort to keep up with the latest fashion trends Strongly disagree
I love brands rooted in street culture because they allow me to better express my personality	I love brands rooted in street culture because they allow me to better express my personality Strongly agree	I love brands rooted in street culture because they allow me to better express my personality Agree	I love brands rooted in street culture because they allow me to better express my personality Neither agree nor disagree	I love brands rooted in street culture because they allow me to better express my personality Disagree	I love brands rooted in street culture because they allow me to better express my personality Strongly disagree
Other people look to me for what's new and cool	Other people look to me for what's new and cool Strongly agree	Other people look to me for what's new and cool Agree	Other people look to me for what's new and cool Neither agree nor disagree	Other people look to me for what's new and cool Disagree	Other people look to me for what's new and cool Strongly disagree
I like to try new things and consider myself an early adopter	I like to try new things and consider myself an early adopter Strongly agree	I like to try new things and consider myself an early adopter Agree	I like to try new things and consider myself an early adopter Neither agree nor disagree	I like to try new things and consider myself an early adopter Disagree	I like to try new things and consider myself an early adopter Strongly disagree

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* 9. How much do you agree or disagree with the following statements when it comes to outerwear, activewear, athleisure wear, and footwear for yourself?

	Strongly agree	Agree	Neither agree nor disagree	Disagree	Strongly disagree
High quality is worth the investment	High quality is worth the investment Strongly agree	High quality is worth the investment Agree	High quality is worth the investment Neither agree nor disagree	High quality is worth the investment Disagree	High quality is worth the investment Strongly disagree
When I shop, price is the primary driver of my decisions	When I shop, price is the primary driver of my decisions Strongly agree	When I shop, price is the primary driver of my decisions Agree	When I shop, price is the primary driver of my decisions Neither agree nor disagree	When I shop, price is the primary driver of my decisions Disagree	When I shop, price is the primary driver of my decisions Strongly disagree
I only look for products that are on sale	I only look for products that are on sale Strongly agree	I only look for products that are on sale Agree	I only look for products that are on sale Neither agree nor disagree	I only look for products that are on sale Disagree	I only look for products that are on sale Strongly disagree

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* 10. When thinking of outwear, activewear, athleisure wear, and footwear for yourself, which of the following best describes your preference in terms of a product being... please use a scale of 1-5 where 1 means you strongly prefer the first description I give you, 5 means you strongly prefer the second description I give you, and 3 means an even mix of both.

1 Stylish

Both

5 Functional

Clear

i We adjusted the number you entered based on the slider’s scale.

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* 11. When thinking of outwear, activewear, athleisure wear, and footwear for yourself, which of the following best describes your preference in terms of a product being... please use a scale of 1-5 where 1 means you strongly prefer the first description I give you, 5 means you strongly prefer the second description I give you, and 3 means an even mix of both.

1 Unique

Both

5 Popular

Clear

i We adjusted the number you entered based on the slider’s scale.

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* 12. Now I'm going to ask you about a list of brands. For each one please tell me if you're aware of the brand, purchased the brand or would never consider.

	Aware	Not aware	Purchased Brand in Past 2 years	Would Never Purchase
Nike	Nike Aware	Nike Not aware	Nike Purchased Brand in Past 2 years	Nike Would Never Purchase
Adidas	Adidas Aware	Adidas Not aware	Adidas Purchased Brand in Past 2 years	Adidas Would Never Purchase
Vans	Vans Aware	Vans Not aware	Vans Purchased Brand in Past 2 years	Vans Would Never Purchase
Converse	Converse Aware	Converse Not aware	Converse Purchased Brand in Past 2 years	Converse Would Never Purchase
Aviator Nation	Aviator Nation Aware	Aviator Nation Not aware	Aviator Nation Purchased Brand in Past 2 years	Aviator Nation Would Never Purchase
Supreme	Supreme Aware	Supreme Not aware	Supreme Purchased Brand in Past 2 years	Supreme Would Never Purchase
Champion	Champion Aware	Champion Not aware	Champion Purchased Brand in Past 2 years	Champion Would Never Purchase
Columbia	Columbia Aware	Columbia Not aware	Columbia Purchased Brand in Past 2 years	Columbia Would Never Purchase
The North Face	The North Face Aware	The North Face Not aware	The North Face Purchased Brand in Past 2 years	The North Face Would Never Purchase
Burton	Burton Aware	Burton Not aware	Burton Purchased Brand in Past 2 years	Burton Would Never Purchase
Patagonia	Patagonia Aware	Patagonia Not aware	Patagonia Purchased Brand in Past 2 years	Patagonia Would Never Purchase
Helly Hansen	Helly Hansen Aware	Helly Hansen Not aware	Helly Hansen Purchased Brand in Past 2 years	Helly Hansen Would Never Purchase
Obermeyer	Obermeyer Aware	Obermeyer Not aware	Obermeyer Purchased Brand in Past 2 years	Obermeyer Would Never Purchase
Spyder	Spyder Aware	Spyder Not aware	Spyder Purchased Brand in Past 2 years	Spyder Would Never Purchase
Athleta Girl	Athleta Girl Aware	Athleta Girl Not aware	Athleta Girl Purchased Brand in Past 2 years	Athleta Girl Would Never Purchase
Picture Organic	Picture Organic Aware	Picture Organic Not aware	Picture Organic Purchased Brand in Past 2 years	Picture Organic Would Never Purchase
MONTEC	MONTEC Aware	MONTEC Not aware	MONTEC Purchased Brand in Past 2 years	MONTEC Would Never Purchase
Dope Snow	Dope Snow Aware	Dope Snow Not aware	Dope Snow Purchased Brand in Past 2 years	Dope Snow Would Never Purchase
Jack Wills	Jack Wills Aware	Jack Wills Not aware	Jack Wills Purchased Brand in Past 2 years	Jack Wills Would Never Purchase
Jack Wolfskin	Jack Wolfskin Aware	Jack Wolfskin Not aware	Jack Wolfskin Purchased Brand in Past 2 years	Jack Wolfskin Would Never Purchase
Rab	Rab Aware	Rab Not aware	Rab Purchased Brand in Past 2 years	Rab Would Never Purchase
Fjallraven	Fjallraven Aware	Fjallraven Not aware	Fjallraven Purchased Brand in Past 2 years	Fjallraven Would Never Purchase
Houdini	Houdini Aware	Houdini Not aware	Houdini Purchased Brand in Past 2 years	Houdini Would Never Purchase
Berghaus	Berghaus Aware	Berghaus Not aware	Berghaus Purchased Brand in Past 2 years	Berghaus Would Never Purchase
Montane	Montane Aware	Montane Not aware	Montane Purchased Brand in Past 2 years	Montane Would Never Purchase
Stone Island	Stone Island Aware	Stone Island Not aware	Stone Island Purchased Brand in Past 2 years	Stone Island Would Never Purchase
Supreme	Supreme Aware	Supreme Not aware	Supreme Purchased Brand in Past 2 years	Supreme Would Never Purchase
Kaws	Kaws Aware	Kaws Not aware	Kaws Purchased Brand in Past 2 years	Kaws Would Never Purchase
Comme Des Garcons (CDG)	Comme Des Garcons (CDG) Aware	Comme Des Garcons (CDG) Not aware	Comme Des Garcons (CDG) Purchased Brand in Past 2 years	Comme Des Garcons (CDG) Would Never Purchase
Balenciaga	Balenciaga Aware	Balenciaga Not aware	Balenciaga Purchased Brand in Past 2 years	Balenciaga Would Never Purchase
Off White	Off White Aware	Off White Not aware	Off White Purchased Brand in Past 2 years	Off White Would Never Purchase
WTAPS (double taps)	WTAPS (double taps) Aware	WTAPS (double taps) Not aware	WTAPS (double taps) Purchased Brand in Past 2 years	WTAPS (double taps) Would Never Purchase
Palace	Palace Aware	Palace Not aware	Palace Purchased Brand in Past 2 years	Palace Would Never Purchase
Patta	Patta Aware	Patta Not aware	Patta Purchased Brand in Past 2 years	Patta Would Never Purchase
Heron Preston	Heron Preston Aware	Heron Preston Not aware	Heron Preston Purchased Brand in Past 2 years	Heron Preston Would Never Purchase
Brain Dead	Brain Dead Aware	Brain Dead Not aware	Brain Dead Purchased Brand in Past 2 years	Brain Dead Would Never Purchase
Noah	Noah Aware	Noah Not aware	Noah Purchased Brand in Past 2 years	Noah Would Never Purchase
Amer Leon Dore	Amer Leon Dore Aware	Amer Leon Dore Not aware	Amer Leon Dore Purchased Brand in Past 2 years	Amer Leon Dore Would Never Purchase
Aritzia	Aritzia Aware	Aritzia Not aware	Aritzia Purchased Brand in Past 2 years	Aritzia Would Never Purchase
Skims	Skims Aware	Skims Not aware	Skims Purchased Brand in Past 2 years	Skims Would Never Purchase
Stussy	Stussy Aware	Stussy Not aware	Stussy Purchased Brand in Past 2 years	Stussy Would Never Purchase
A.P.C	A.P.C Aware	A.P.C Not aware	A.P.C Purchased Brand in Past 2 years	A.P.C Would Never Purchase
Kith	Kith Aware	Kith Not aware	Kith Purchased Brand in Past 2 years	Kith Would Never Purchase
Nanamica	Nanamica Aware	Nanamica Not aware	Nanamica Purchased Brand in Past 2 years	Nanamica Would Never Purchase
Acne	Acne Aware	Acne Not aware	Acne Purchased Brand in Past 2 years	Acne Would Never Purchase
Awake NY	Awake NY Aware	Awake NY Not aware	Awake NY Purchased Brand in Past 2 years	Awake NY Would Never Purchase
Our Legacy	Our Legacy Aware	Our Legacy Not aware	Our Legacy Purchased Brand in Past 2 years	Our Legacy Would Never Purchase
Undercover	Undercover Aware	Undercover Not aware	Undercover Purchased Brand in Past 2 years	Undercover Would Never Purchase
Frankie Shop	Frankie Shop Aware	Frankie Shop Not aware	Frankie Shop Purchased Brand in Past 2 years	Frankie Shop Would Never Purchase
Yeezy	Yeezy Aware	Yeezy Not aware	Yeezy Purchased Brand in Past 2 years	Yeezy Would Never Purchase
JW Anderson	JW Anderson Aware	JW Anderson Not aware	JW Anderson Purchased Brand in Past 2 years	JW Anderson Would Never Purchase
Carhartt Work In Progress	Carhartt Work In Progress Aware	Carhartt Work In Progress Not aware	Carhartt Work In Progress Purchased Brand in Past 2 years	Carhartt Work In Progress Would Never Purchase

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* 13. Where do you typically shop for outerwear, activewear and outdoor footwear for yourself?

Brands physical store (Nike store, The North Face store, Gap, etc.)

Other Outdoor Specialty store/website (e.g. Moosejaw, Gander Outdoors, etc.)

Other Sporting Goods store/website (Academy Sports, City Sports, Big 5 Sports, etc.)

JD.com

Hunting & Fishing store/website (e.g. Cabela’s)

REI/REI.com

Zappos.com

Athletic specialty store/website (e.g. Finish Line, Footlocker, etc.)

Dicks Sporting Goods/DSG.com

Backcountry.com

Brands website (e.g. Nike.com, TheNorthFace.com, Gap.com, etc.)

Local/Specialty Retailer (e.g. Stussy. Undefeated, Dover Street Market, etc.)

EMS (Eastern Mountain Sports)/EMS.com

Local Outdoor Specialty store (e.g. Alpenglow, Evo, Midwest Mountaineering, etc.)

Other (please specify)

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* 14. Where do you typically shop for lifestyle, street culture, and style centric apparel and footwear for yourself?

Other Outdoor Specialty store/website (e.g. Moosejaw, Gander Outdoors, etc.)

Backcountry.com

Hunting & Fishing store/website (e.g. Cabela’s)

EMS (Eastern Mountain Sports)/EMS.com

JD.com

Local/Specialty Retailer (e.g. Stussy. Undefeated, Dover Street Market, etc.)

Other Sporting Goods store/website (Academy Sports, City Sports, Big 5 Sports, etc.)

Zappos.com

Dicks Sporting Goods/DSG.com

Brands physical store (Nike store, The North Face store, Gap, etc.)

Local Outdoor Specialty store (e.g. Alpenglow, Evo, Midwest Mountaineering, etc.)

REI/REI.com

Brands website (e.g. Nike.com, TheNorthFace.com, Gap.com, etc.)

Athletic specialty store/website (e.g. Finish Line, Footlocker, etc.)

Other (please specify)

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* 15. Which of these places would you say you shop most often for outerwear, activewear, and outdoor footwear for yourself? Only select one

Backcountry.com

Brands website (e.g. Nike.com, TheNorthFace.com, Gap.com, etc.)

Brands physical store (Nike store, The North Face store, Gap, etc.)

Athletic specialty store/website (e.g. Finish Line, Footlocker, etc.)

Zappos.com

Dicks Sporting Goods/DSG.com

Hunting & Fishing store/website (e.g. Cabela’s)

REI/REI.com

JD.com

Other Outdoor Specialty store/website (e.g. Moosejaw, Gander Outdoors, etc.)

EMS (Eastern Mountain Sports)/EMS.com

Other Sporting Goods store/website (Academy Sports, City Sports, Big 5 Sports, etc.)

Local Outdoor Specialty store (e.g. Alpenglow, Evo, Midwest Mountaineering, etc.)

Local/Specialty Retailer (e.g. Stussy. Undefeated, Dover Street Market, etc.)

Other (please specify)

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* 16. Which of these places would you say you shop most often for lifestyle, street culture, and style centric apparel and footwear for yourself?

Athletic specialty store/website (e.g. Finish Line, Footlocker, etc.)

Dicks Sporting Goods/DSG.com

Brands physical store (Nike store, The North Face store, Gap, etc.)

Local/Specialty Retailer (e.g. Stussy. Undefeated, Dover Street Market, etc.)

JD.com

Brands website (e.g. Nike.com, TheNorthFace.com, Gap.com, etc.)

Backcountry.com

Other Sporting Goods store/website (Academy Sports, City Sports, Big 5 Sports, etc.)

Zappos.com

EMS (Eastern Mountain Sports)/EMS.com

Local Outdoor Specialty store (e.g. Alpenglow, Evo, Midwest Mountaineering, etc.)

Hunting & Fishing store/website (e.g. Cabela’s)

REI/REI.com

Other Outdoor Specialty store/website (e.g. Moosejaw, Gander Outdoors, etc.)

Other (please specify)

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* 17. We'd love to know more about some of the hobbies and activities you participate in. Please indicate how often do you participate in each of the following activities?

	Frequently	Ocassionally	Rarely	Never
Attending local community/neighborhood events	Attending local community/neighborhood events Frequently	Attending local community/neighborhood events Ocassionally	Attending local community/neighborhood events Rarely	Attending local community/neighborhood events Never
Attending a music concert	Attending a music concert Frequently	Attending a music concert Ocassionally	Attending a music concert Rarely	Attending a music concert Never
Attending professional sporting events	Attending professional sporting events Frequently	Attending professional sporting events Ocassionally	Attending professional sporting events Rarely	Attending professional sporting events Never
Cooking at home	Cooking at home Frequently	Cooking at home Ocassionally	Cooking at home Rarely	Cooking at home Never
Dining out	Dining out Frequently	Dining out Ocassionally	Dining out Rarely	Dining out Never
Doing do-it-yourself projects at home	Doing do-it-yourself projects at home Frequently	Doing do-it-yourself projects at home Ocassionally	Doing do-it-yourself projects at home Rarely	Doing do-it-yourself projects at home Never
Entertaining friends or family at home	Entertaining friends or family at home Frequently	Entertaining friends or family at home Ocassionally	Entertaining friends or family at home Rarely	Entertaining friends or family at home Never
Going to night clubs, dance clubs, bars	Going to night clubs, dance clubs, bars Frequently	Going to night clubs, dance clubs, bars Ocassionally	Going to night clubs, dance clubs, bars Rarely	Going to night clubs, dance clubs, bars Never
Going to the movies	Going to the movies Frequently	Going to the movies Ocassionally	Going to the movies Rarely	Going to the movies Never
Meditation	Meditation Frequently	Meditation Ocassionally	Meditation Rarely	Meditation Never
Painting, drawing or other artwork	Painting, drawing or other artwork Frequently	Painting, drawing or other artwork Ocassionally	Painting, drawing or other artwork Rarely	Painting, drawing or other artwork Never
Photography	Photography Frequently	Photography Ocassionally	Photography Rarely	Photography Never
Reading a book	Reading a book Frequently	Reading a book Ocassionally	Reading a book Rarely	Reading a book Never
Shopping excursion	Shopping excursion Frequently	Shopping excursion Ocassionally	Shopping excursion Rarely	Shopping excursion Never
Traveling for leisure	Traveling for leisure Frequently	Traveling for leisure Ocassionally	Traveling for leisure Rarely	Traveling for leisure Never
Visiting a museum or gallery	Visiting a museum or gallery Frequently	Visiting a museum or gallery Ocassionally	Visiting a museum or gallery Rarely	Visiting a museum or gallery Never
Writing	Writing Frequently	Writing Ocassionally	Writing Rarely	Writing Never
Playing a musical instrument	Playing a musical instrument Frequently	Playing a musical instrument Ocassionally	Playing a musical instrument Rarely	Playing a musical instrument Never
Volunteer/Charity work	Volunteer/Charity work Frequently	Volunteer/Charity work Ocassionally	Volunteer/Charity work Rarely	Volunteer/Charity work Never

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* 18. I’m going to read you a list of outdoor activities. Please indicate which of the following activities you have participated in the past 12 months.

Hiking (e.g. unpaved trails, can be in developed or undeveloped area)

Backpacking

Camping (tent, RV, backpacking, etc.)

Outdoor/Indoor rock climbing

Trail running (e.g. unpaved trails/surfaces)

Road Running (e.g. paved trails/surfaces)

Mountain biking

Surfing

Skiing

Snowboarding

None of the above

Other (please specify)

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* 19. Which, if any, best describes your job or career?

Full time high school student

Full time college student

Part time college student

Employed full time

Employed part time

Stay at home parent

Retired

Unemployed

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* 20. What is your ethnic background?

Caucasian

African American

Asian or Pacific Islander

American Indian

Hispanic /Latinx

Mixed/Other (please specify)

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* 21. Which of the following best describes your current marital status?

Single

Married

Live with significant other

Separated

Widowed

Other (please specify)

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* 22. Which of the following best describes your household's total annual income, before taxes?

Less than $40,000

$40,000 to $50,000

$50,000 to $75,000

$75,000 to $100,000

$100,000 to $125,000

$125,000 to $200,000

More than $200,000

Don't know or Refused

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* 23. What is the highest degree or level of school you have completed?

Some high school, no diploma

High school graduate, GED or equivalent

Some college, no diploma

Trade/Technical/Vocational Training

Associates Degree

Bachelor's Degree

Master's Degree

Professional Degree

Doctorate Degree

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* 24. Which best describes the area in which you live?

City Center (e.g. downtown)

Urban (e.g. inner city neighborhoods)

Suburban (e.g. extenuating city neighborhoods)

Rural (e.g. smaller town, farm, etc.)

Remote

Other (please specify)

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* 25. Please tell me, on a scale of 1 to 10, how well you feel about each of the statements. A score of 10 means the statement describes your feelings extremely well, a score of 1 means that the statement does not describe your feelings at all, or you can use any number in between.

	1	2	3	4	5	6	7	8	9	10
If asked to describe something, I can usually do so in detail	If asked to describe something, I can usually do so in detail 1	If asked to describe something, I can usually do so in detail 2	If asked to describe something, I can usually do so in detail 3	If asked to describe something, I can usually do so in detail 4	If asked to describe something, I can usually do so in detail 5	If asked to describe something, I can usually do so in detail 6	If asked to describe something, I can usually do so in detail 7	If asked to describe something, I can usually do so in detail 8	If asked to describe something, I can usually do so in detail 9	If asked to describe something, I can usually do so in detail 10
I generally have an opinion or point-of-view on topics or issues	I generally have an opinion or point-of-view on topics or issues 1	I generally have an opinion or point-of-view on topics or issues 2	I generally have an opinion or point-of-view on topics or issues 3	I generally have an opinion or point-of-view on topics or issues 4	I generally have an opinion or point-of-view on topics or issues 5	I generally have an opinion or point-of-view on topics or issues 6	I generally have an opinion or point-of-view on topics or issues 7	I generally have an opinion or point-of-view on topics or issues 8	I generally have an opinion or point-of-view on topics or issues 9	I generally have an opinion or point-of-view on topics or issues 10
I consider myself creative	I consider myself creative 1	I consider myself creative 2	I consider myself creative 3	I consider myself creative 4	I consider myself creative 5	I consider myself creative 6	I consider myself creative 7	I consider myself creative 8	I consider myself creative 9	I consider myself creative 10

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* 26. Which of the following devices do you own if any?

Laptop/Personal Computer

A smartphone (i.e. a phone that has internet browsing capabilities, email functionality and apps that fulfill various tasks, such as an iPhone, HTC or Blackberry)

Smart Watch (i.e. a watch that connects to your smartphone or tablet, such as an Apple Watch)

A tablet (i.e. a wireless, portable personal computer with a touch screen interface, typically smaller than a notebook computer but larger than a smart phone such as an iPad)

None of the above

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* 27. Do you have children?

Yes