Question Title

1. How often do you book travel online?

Never Always
Clear
i We adjusted the number you entered based on the slider’s scale.

Question Title

2. Which platforms do you use to book travel?

Question Title

3. Rate the importance of each factor when booking travel

  Very unimportant Unimportant Neutral Important Very important
Price
Convenience
Reviews
Loyalty rewards
Customer service

Question Title

4. How satisfied are you with your last booking experience?

Question Title

5. Do you prefer booking travel via mobile apps, desktop websites, in person, or phone?

Question Title

6. How far in advance do you usually book your travel?

Less than a week More than 2 months
Clear
i We adjusted the number you entered based on the slider’s scale.

Question Title

7. What is your preferred method of travel planning?

Question Title

8. What improvements would you like to see in online travel booking?

Question Title

9. Have you ever used an Independent Travel Advisor for your travel bookings?

Question Title

10. What benefits do you associate with using an Independent Travel Advisor?

T