Thank you for helping Spokane Regional Domestic Violence Coalition by taking 5-10 minutes to answer our survey. We are hoping to hear from people who live, work, or spend most of their time in Spokane County. You do not have to take this survey, and you can stop at any time. We will not ask for your name. Your answers will be private and will only be used to improve our messaging.

We are interested in hearing your thoughts about a public education campaign created by the Spokane Regional Domestic Violence Coalition. The campaign is data‑driven, community‑wide effort to shift beliefs, attitudes, and behaviors in Spokane toward preventing and addressing domestic violence.

To create the campaign, we first conducted a large community survey with over 300 responses to understand people’s beliefs about domestic violence so that we can highlight the true positive norms already present in the community—such as the fact that most Spokane residents believe domestic violence is unacceptable and believe they have a role in stopping it.

The coalition deployed 25+ billboard and bus bench graphics across five priority neighborhoods. You may have seen them around town. We want to refine the campaign and look for ways to make improvements, which is why we have asked for your help. We won’t ask you any questions about your personal experiences with violence. We are just looking for your opinions and ideas about the message and images in our campaign.
Please take a moment to look at this image, then answer the questions below.

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Image

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* What message do you get from this?

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* Please rate the image above on a scale from 1 to 5, with 5 being the best, in each of the categories below:

  1 2 3 4 5
How UNDERSTANDABLE is this?
How POSITIVE is this?
How EYE CATCHING is this?
How ATTRACTIVE is this?

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* What do you like about it?

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* What don't you like about it?

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