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Please see below a survey in which the FDFA is asking each of our participating national marketing stores to complete, in order that we can develop a consolidated listing of store events in a given calendar year to accurately promote your store to those customers who view our national website.

By providing the FDFA this information, we can ensure that in a timely manner, we blog, twitter and facebook an event in your area that will generate more customer interest to come and visit your store and increase our overall national web traffic numbers.

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* Name of store:

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* Name of person completing survey and position title:

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* Store representative(s) or point person that Beakbane Marketing or the FDFA can speak to about event information throughout the year.

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* Please name the top 5 to 10 events/festivals, etc. that drives the most Canadian traffic to your store for a cross border trip i.e. North Portal Duty Free Shop sees increased traffic in late September for the Minot, North Dakota Host Festival.

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* Please provide the timeline of each Event/Festival/Local Activity, (i.e. mid-November)

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* Comments (i.e. websites, other information on this event)

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* Please name the top 5 to 10 events/festivals that drive the most American traffic to your local region (CDN side i.e. Montreal’s Just for Laughs Festival or Shaw Festival in Southern Ontario)?

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* Please provide the timeline of each Event/Festival/Local Activity (i.e. mid-November).

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* Comments (i.e. websites, other information on this event)

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* Are there any specific shopping times of the year that you can think of that we should be updating our national website about in order to generate awareness of your store and its region – if so, please specify?

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* Does your store currently have a Facebook page?

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* Does your store currently have a Twitter account?

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* If you answered yes to the previous question, what is your twitter account name?

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