What questions should the fine wine industry really be asking itself right now? As our ecosystem is going through major structural changes and cyclical uncertainties, what are the issues that we should address in priority?
Have your say. Take a few minutes to complete our short questionnaire — wherever you are in the world, whatever part of the industry you work in, and whether or not you work directly with fine and premium wines.

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1. You Work In (Required.)

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2. You are based in (Required.)

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3. When it comes to economic viability, how concerned are you about each issue below? (Required.)

  Not Worried At All Slightly Worried Moderately Worried Very Worried Extremely Worried
The economic survival of the people/businesses that supply me (ie. growers, producers, upstream partners)
The economic survival of the people/businesses I sell to (ie. négociants, buyers, distributors, retailers, on-premise)
My own business's capacity to survive economically

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4. Regarding your capacity to trade/sell wine, how concerned are you by the issues below? (Required.)

  Not Worried At All Slightly Worried Moderately Worried Very Worried Extremely Worried
Rising costs of trading (production, logistics, compliance)
Rising barriers to trade (tariffs, regulation, geopolitical instability)
The unfair competition through grey-market or non-compliant practices
The quality of the infrastructure my business depends on (logistics, storage, distribution networks)
The capacity of my business to recruit the right people for where my business is right now
The capacity of my business to serve existing consumers
The capacity of my business to recruit new consumers

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5. When it comes to consumers, how concerned are you about each issue below? (Required.)

  Not Worried At All Slightly Worried Moderately Worried Very Worried Extremely Worried
The changing role of alcohol in society (health, moderation, no/low alcohol trends)
The consumer’s declining spending power
The consumer’s declining interest in wine
The consumer’s declining trust in the system
The consumer’s lack of knowledge

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6. What's the one issue keeping you up at night that isn't listed here? (Required.)

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7. Where do you see the biggest opportunities for your businness in the upcoming years? (Required.)

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8. Where do you see the biggest opportunities for the fine/premium wine industry? (Required.)

The results of this survey will be presented on September 24, 2026. To receive the results and your invitation to the webinar, let us know your email address below.

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