This award recognises the Magazine or Newspaper Publication that has excelled in engaging with its subscriber audience adding genuine value to the brand and/or meeting relevant KPIs.
Entry Qualification
The entry must be in support of a newspaper or magazine publication, but may have physical and/or digital only elements.

  • Publication available for sale for the duration of 2025 (unless a new launch)
  • Which is a paid for title with a frequency of publication exceeding 6 per annum
  • Which is a UK or non- UK newspaper or magazine brand
  • Which has a subscriber base comprising UK only or UK and abroad published in print, digital or both print and digital

Judging Criteria
The winning entry will be judged on impact achieved and initiatives employed to drive:
Impressive subscriber acquisition and retention levels given market context
Subscriber engagement
Performance against the identified KPI’s
Use of data to achieve specific and/or overall goals
Innovation and creativity i.e. great use of data, new ways of working, testing and trying new initiatives

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* 1. About You

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* 2. What is the brand you are nominating?

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* 3. Who is the publisher of this publication?

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* 4. Is this your first entry in this category?

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* 5. If you are replacing an earlier entry please tells us the date your earlier entry was submitted

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* 6. Please explain here the key objectives that were set (max 200 words)

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* 7. Please outline here the sales & marketing strategies, innovations and creativity that were employed (Max 200 words)

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* 8. Please detail the results achieved (Max 200 words)

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* 9. Please outline here the principle reasons why this entry should win (max 200 words)

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* 10. You may send us one file with up to 3 pages as a supporting document to aid understanding.

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* 11. If you need to add a video file to support your entry, please paste the Youtube link here.

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* 12. Should your nomination be successful in winning this category, please provide a high resolution image of the title cover or logo to be displayed on the big screen at the NMAs ceremony.

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