The great BIG B&T Adland Salary Survey

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* 1. What’s your sex?

Male

Female

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* 2. What part of the industry do you work in?

Planning

Buying

Strategy

Creative

Marketing

Media (journalism, radio, TV)

Tech

Other

Account management

Senior management

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* 3. (Regardless of where you work) what segment of the industry do you believe is the best paid?

Planning

Buying

Strategy

Creative

Marketing

Media

Tech

Other

Account management

Senior management

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* 4. How many years have you been employed in the business?

Less the 12 months

1-5 years

5-10 years

10-20 years

20 plus

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* 5. What’s your highest level of education?

Year 12

College/diploma

University

Post grad/honours

Abject failure

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* 6. What’s your current salary range?

Less than $40,000

$40-$60,000

$60-$90,000

$90-$120,000

$120-$150,000

$150,000-plus

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* 7. Do you get any bonuses?

Yes

What’s a bonus?

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* 8. Do you believe that men get paid more than women in your respective workplace?

Yes

Not sure

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* 9. Do you think your current boss(es) are overpaid?

Yes

Not sure

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* 10. When it comes to your salary, do you think you’re…?

Grossly underpaid

Could do with a bit more, but then, who couldn’t?

I get a fair day’s pay for a fair day’s work

Nice house, nice car, nice holidays – I can’t complain at all

I’m practically rolling in the stuff!

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* 11. Do you believe there’s a talent shortage in your industry?

Yes

Not sure

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* 12. Should clients have to pay more to attract better talent?

No, they’re charged fairly

Yes, they’re the problem

Too risky. They’ll just change agencies and we’ll lose the business

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* 13. Are you actively looking for a new, higher paying role?

No, I’m happy where I am

No, but you just reminded me that I should be

Yes, every headhunter in town has my resume

Yes, but no one’s hiring

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* 14. Did your chosen industry turn out to be not as glamorous as you first expected?

Hell yes

No, it’s all Verve Clicquot and overseas junkets

There’s plenty of partying but plenty of hard work too

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* 15. Do you look forward to a pay review with…?

Total dread

Indifference

Best day of the year

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* 16. Has your salary ever had you questioning your career choice?

I love the job so the money’s not even a consideration

I love the industry but am thinking of retraining to make more money

Not a day goes by that I think about quitting the money’s so bad

The education and hours required in the industry simple aren’t worth the salaries on offer

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* 17. If you did switch careers, what would it be to…?

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* 18. What’s the one thing holding you back from getting more money (confidence, business conditions, skills, etc?)

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* 19. Have you ever demanded a pay rise and if so what happened?

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* 20. What sacrifices, if any, have you had to make due to your salary (a holiday, moving out of home, buying a property etc)

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* 21. Anything else you’d like to add (about your salary)?

B&T thanks you for taking the time to take the survey…