NT CONTEMPORARY MUSIC STRATEGY - MUSIC INDUSTRY SURVEY

Do you work in the NT music industry? We want to hear from you.

We know that the Northern Territory is home to a vibrant and growing music scene, but we also know there is more to be done to help it thrive. Which is why MusicNT, thanks to support from the Northern Territory Government, is developing the first contemporary music strategy for the Northern Territory.

The decision to develop the strategy came after the release of the Economic and Cultural Value of Live Music in the Northern Territory report. It confirmed that the NT has a higher than national average return on investment per spend on live music.

That is not to say our live music scene is not without its unique challenges and the aim of the plan will be to develop a shared-vision on how we can grow opportunities for artists, the industry, venues, communities and music fans.

And we want to hear from you. By taking this short survey you will be helping us better understand the music scene across the NT and playing a key roll in shaping its future. Thank you!

Question Title

* 1. What is your age?

Under 18

18-24

25-34

35-44

45-54

55-64

65+

Question Title

* 2. What is your gender?

Female

Male

X Intersex/Unspecified

Prefer not to answer

Question Title

* 3. Are you...

Aboriginal

Torres Strait Islander

Non-indigenous

Born overseas

Other (please specify)

Question Title

* 4. What region are you from?

Darwin

Outer Darwin – Marrakai/Darwin River/Batchelor/Palmerston

Katherine

Tennant Creek

Alice Springs and surrounds

Nhulunbuy

Central Desert

East Arnhem

West Arnhem

Tiwi

Roper Gulf

McDonnell

Interstate

Other (please specify)

Question Title

* 5. What best describes your role in the music industry?

Artist – musician/songwriter

Artist manager

Record label owner/worker

Promoter

Agent

Venue owner/booker/manager

Music production – sound engineer/lighting tech/roadie

Publicist

Photographer, filmmaker of graphic design

Music media – print/radio/online

Professional services – legal/IT

Government employed arts worker

Music educator/trainer

Other (please specify)

Question Title

* 6. What level of income do you derive each year from your work in music?

Less than $5000

$5000 - $15,000

$15,000 - $25,000

$25,000 - $50,000

$50,00 - $70,000

$70,000 - $90,000

$90,00 - $100,000

Above $100,000

Question Title

* 7. Nominate your top three sources of income from music.

Live performance

Hard copy music sales – CD/Vinyl

Other merchandise

Royalties and publishing

Film and TV song placements

Commissioned songwriting/composing

Teaching and training

Workshop facilitation

Professional services

Other (please specify)

Question Title

* 8. How often do you, or an artist//band you work with, perform in the NT?

More than twice a week

Twice a week

Once a week

Once a fortnight

Once a month

Twice a year

Once a year

Other (please specify)

Question Title

* 9. What are some of the barriers you face when trying to book shows?

Lack of venues

Cost

Limited knowledge of performance opportunities

Limited networking between bands

Relevance of genre

Perceptions of inexperience

Discrimination based on race or other factors

Securing 'support' slots for higher-profile acts

Other (please specify)

Question Title

* 10. Are you able to sustain a music career performing only in the NT?

Yes

Please provide any additional comments.

Question Title

* 11. Have you toured, and where?

Never toured

Around the NT

Interstate

Internationally

Question Title

* 12. If you do, how often do you tour?

Never

Weekly

Once a fortnight

Once a month

Twice a year

Once a year

Question Title

* 13. What are some of the barriers to touring?

Lack of venues

Cost

Relationships with industry and artists across the NT and interstate

Limited knowledge of performance opportunities

Limited networking between bands and industry

Perceptions of inexperience

Relevance of genre

Discrimination based on race or other factors

Securing 'support' slots for higher profile acts

Other (please specify)

Question Title

* 14. Do you feel safe at live music shows?

Always

Usually

Sometimes

Rarely

Never

Please provide any additional comments.

Question Title

* 15. Name three venues that you have been to for live music?

Question Title

* 16. Name your three favourite festivals or outdoor events?

Question Title

* 17. What is the most effective way to promote live shows?

Word of mouth

Community notices

Newspapers and music media

Radio

Television

Websites

Social Media

Streaming services

Other (please specify)

Question Title

* 18. When you are planning a live show, how do you rate the following?

	Not important	Occasionally important	Not sure	Important	Very Important
Feeling welcomed at a venue	Feeling welcomed at a venue Not important	Feeling welcomed at a venue Occasionally important	Feeling welcomed at a venue Not sure	Feeling welcomed at a venue Important	Feeling welcomed at a venue Very Important
Promotion and marketing of shows by venue	Promotion and marketing of shows by venue Not important	Promotion and marketing of shows by venue Occasionally important	Promotion and marketing of shows by venue Not sure	Promotion and marketing of shows by venue Important	Promotion and marketing of shows by venue Very Important
Ability to make money	Ability to make money Not important	Ability to make money Occasionally important	Ability to make money Not sure	Ability to make money Important	Ability to make money Very Important
Choice of guaranteed fees or 'door deals'	Choice of guaranteed fees or 'door deals' Not important	Choice of guaranteed fees or 'door deals' Occasionally important	Choice of guaranteed fees or 'door deals' Not sure	Choice of guaranteed fees or 'door deals' Important	Choice of guaranteed fees or 'door deals' Very Important
Cost of room hire or other venue charges	Cost of room hire or other venue charges Not important	Cost of room hire or other venue charges Occasionally important	Cost of room hire or other venue charges Not sure	Cost of room hire or other venue charges Important	Cost of room hire or other venue charges Very Important
Options for all-ages and ‘family friendly’ shows	Options for all-ages and ‘family friendly’ shows Not important	Options for all-ages and ‘family friendly’ shows Occasionally important	Options for all-ages and ‘family friendly’ shows Not sure	Options for all-ages and ‘family friendly’ shows Important	Options for all-ages and ‘family friendly’ shows Very Important
Personal safety and security at a venue	Personal safety and security at a venue Not important	Personal safety and security at a venue Occasionally important	Personal safety and security at a venue Not sure	Personal safety and security at a venue Important	Personal safety and security at a venue Very Important
Diverse audiences	Diverse audiences Not important	Diverse audiences Occasionally important	Diverse audiences Not sure	Diverse audiences Important	Diverse audiences Very Important
Ease of access in terms of transport to and from a venue	Ease of access in terms of transport to and from a venue Not important	Ease of access in terms of transport to and from a venue Occasionally important	Ease of access in terms of transport to and from a venue Not sure	Ease of access in terms of transport to and from a venue Important	Ease of access in terms of transport to and from a venue Very Important
Time of performances – eg: afternoon vs late night shows	Time of performances – eg: afternoon vs late night shows Not important	Time of performances – eg: afternoon vs late night shows Occasionally important	Time of performances – eg: afternoon vs late night shows Not sure	Time of performances – eg: afternoon vs late night shows Important	Time of performances – eg: afternoon vs late night shows Very Important
Quality of venue production – sound and lighting	Quality of venue production – sound and lighting Not important	Quality of venue production – sound and lighting Occasionally important	Quality of venue production – sound and lighting Not sure	Quality of venue production – sound and lighting Important	Quality of venue production – sound and lighting Very Important
Skills and professionalism of venue staff - management/sound engineers etc	Skills and professionalism of venue staff - management/sound engineers etc Not important	Skills and professionalism of venue staff - management/sound engineers etc Occasionally important	Skills and professionalism of venue staff - management/sound engineers etc Not sure	Skills and professionalism of venue staff - management/sound engineers etc Important	Skills and professionalism of venue staff - management/sound engineers etc Very Important
Additional offerings – food/outdoor areas	Additional offerings – food/outdoor areas Not important	Additional offerings – food/outdoor areas Occasionally important	Additional offerings – food/outdoor areas Not sure	Additional offerings – food/outdoor areas Important	Additional offerings – food/outdoor areas Very Important
Regular performance nights	Regular performance nights Not important	Regular performance nights Occasionally important	Regular performance nights Not sure	Regular performance nights Important	Regular performance nights Very Important
Diversity of genres	Diversity of genres Not important	Diversity of genres Occasionally important	Diversity of genres Not sure	Diversity of genres Important	Diversity of genres Very Important
Access to a specific ‘scene’ or music community	Access to a specific ‘scene’ or music community Not important	Access to a specific ‘scene’ or music community Occasionally important	Access to a specific ‘scene’ or music community Not sure	Access to a specific ‘scene’ or music community Important	Access to a specific ‘scene’ or music community Very Important
Presence of interstate or international ‘headline’ acts	Presence of interstate or international ‘headline’ acts Not important	Presence of interstate or international ‘headline’ acts Occasionally important	Presence of interstate or international ‘headline’ acts Not sure	Presence of interstate or international ‘headline’ acts Important	Presence of interstate or international ‘headline’ acts Very Important
Commitment to supporting new and emerging artists	Commitment to supporting new and emerging artists Not important	Commitment to supporting new and emerging artists Occasionally important	Commitment to supporting new and emerging artists Not sure	Commitment to supporting new and emerging artists Important	Commitment to supporting new and emerging artists Very Important

Question Title

* 19. What skills do you most want to develop to support your career?

Songwriting

Recording your own music

Performance skills

Film making, photography and design

Marketing and promotion

Basic business skills

Management

Booking shows and tours independently

Releasing your own music

Networking

Other (please specify)

Question Title

* 20. Are you a member of the following organisations?

MusicNT

APRA/AMCOS

PPCA

ARIA

Australian Independent Record Labels Association (AIR)

Association of Artist Managers (AAM)

The Media, Entertainment and Arts Alliance (MEAA)

Other (please specify)

Question Title

* 21. Live music is an important part of the NT cultural experience. As a member of the NT music industry, tell us how you think it could be better supported and celebrated.

NT CONTEMPORARY MUSIC STRATEGY - MUSIC INDUSTRY SURVEY

Do you work in the NT music industry? We want to hear from you.

Question Title

* 1. What is your age?

Question Title

* 2. What is your gender?

Question Title

* 3. Are you...

Question Title

* 4. What region are you from?

Question Title

* 5. What best describes your role in the music industry?

Question Title

* 6. What level of income do you derive each year from your work in music?

Question Title

* 7. Nominate your top three sources of income from music.

Question Title

* 8. How often do you, or an artist//band you work with, perform in the NT?

Question Title

* 9. What are some of the barriers you face when trying to book shows?

Question Title

* 10. Are you able to sustain a music career performing only in the NT?

Question Title

* 11. Have you toured, and where?

Question Title

* 12. If you do, how often do you tour?

Question Title

* 13. What are some of the barriers to touring?

Question Title

* 14. Do you feel safe at live music shows?

Question Title

* 15. Name three venues that you have been to for live music?

Question Title

* 16. ﻿Name your three favourite festivals or outdoor events?

Question Title

* 17. What is the most effective way to promote live shows?

Question Title

* 18. When you are planning a live show, how do you rate the following?

Question Title

* 19. What skills do you most want to develop to support your career?

Question Title

* 20. Are you a member of the following organisations?

Question Title

* 21. Live music is an important part of the NT cultural experience. As a member of the NT music industry, tell us how you think it could be better supported and celebrated.

* 16. Name your three favourite festivals or outdoor events?