The purpose of this survey is to collect information about membership campaigns that are being done at a variety of different organizations. The goal of the data is to share a document that highlights successful campaign offerings with those who participate in the Association Coffee Call. I thank you in advance for your support.

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* 1. Please share your (or your clients’) most successful membership campaign?

(Note: this can be pre COVID or during COVID)

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* 2. Why do you think the campaign was more successful than other membership campaigns and what were the metrics that you measured to determine it was a success?

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* 3. What campaign have you done that you expected to work, that didn't? Why do you think it wasn't successful?

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* 4. What industry does your organization serve? (for demographic purposes)

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* 5. Does your organization have components, chapters, or member groups and is it a requirement to be a member of headquarters?

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