Welcome

We’re taking a closer look at the church’s brand in an effort to become clearer and more effective  in  your  communications  and  to  better  share  your  story  with  the  greater  community. It’s important for us to have your input; you are an essential part of the church family. We value your feedback and thank you in advance for taking the time to complete this survey.  There  are  two  ways  to  complete  the  survey. The survey can be taken here​. Or, a paper  version  may  be  filled  out  and  returned  to  the  basket  labeled  SURVEY  in  the  narthex. We invite each member of your household who attends Aldersgate UMC to complete a survey. Survey responses are due by December 9, 2018. 

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* 1. Gender Identity

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* 2. Age

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* 3. Based on your worship preference, do you regularly attend the:

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* 4. Number of years you’ve attended Aldersgate UMC.

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* 5. Which applies to you?

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* 6. On average, the number of times you visit Aldersgate UMC each month, including services and special events.

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* 7. Please indicate the level to which you agree/disagree with the following statements as they pertain to Aldersgate UMC. 

Aldersgate UMC is/has...

  Strongly Disagree Disagree Somewhat Disagree Neutral Somewhat Agree Agree Strongly Agree
A strong Bible-based community of faith
A foundation that is grounded in Scripture
A place to learn, grow and serve
A safe space to explore and ask questions about my Christian journey
Equipping adults, children and families to honor God
Opportunities to be a lifelong learner
Worship and study that are real and relevant
Family-friendly
Strong children’s and youth ministries
A safe place to worship
Comprised of like-minded individuals
Mission-minded
Encouraging members to serve as Christ’s disciples
Strong, positive leadership
A strong music ministry
Warm and welcoming
Christ-centered
Financially-driven
Community-minded
Progressive/Liberal
Conservative
Politically neutral
Transformative/Transformational
Intergenerational

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* 8. Based on your responses for Question #7 above, please indicate whether your view is positive, neutral or negative.

  Negative Neutral Positive
A strong Bible-based community of faith
A foundation that is grounded in scripture
A place to learn, grow and serve
A safe space to explore and ask questions about my Christian journey
Equipping adults, children and families to honor God
Opportunities to be a lifelong learner
Worship and study that are real and relevant
Family-friendly
Strong children’s and youth ministries
A safe place to worship
Comprised of like-minded individuals
Mission-minded
Encouraging members to serve as Christ’s disciples
Strong, positive leadership
A strong music ministry
Warm and welcoming
Christ-centered
Financially-driven
Community-minded
Progressive/Liberal
Conservative
Politically neutral
Transformative/Transformational
Intergenerational

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* 9. Which words or phrases do you ​​WANT​​ people to associate with Aldersgate UMC? (Select up to 5)

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* 10. What do you like most about Aldersgate UMC? (Select up to 5)

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* 11. What do you see as Aldersgate UMC’s mission? (We’re looking for words/phrases that resonate. Select up to 3.)

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* 12. What do ​​YOU​​ want to feel when you walk through the door? (We’re looking for words/phrases that resonate. Select up to 3.)

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* 13. How do you primarily want ​​GUESTS​​ to feel when they first walk through the door? (Select up to 3)

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* 14. Does the appearance of the church’s interior communicate what you want other people to feel?

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* 15. Does the appearance of the building’s exterior and outdoor signage allow people to easily find their way around the property and in the church?

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* 16. If you think changes to the interior and/or exterior of the church are needed to represent the church more accurately, what changes would you recommend?

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* 17. In the majority of your discussions about Aldersgate UMC, how do you describe the church to friends/family/community members? (Select up to 3 of your most used words/phrases.)

I describe the church by its...

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* 18. ​Are you familiar with Aldersgate UMC’s Core Beliefs?

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* 19. Below are Aldersgate UMC’s Core Beliefs. Please select (5) of the Core Beliefs that you feel are most representative of Aldersgate UMC.

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* 20. Do you feel that Aldersgate UMC’s beliefs closely align with the beliefs of the United Methodist denomination?

Below are a few logo examples of top 25 United Methodist churches in the U.S., as well as United Methodist churches on the East Coast. These churches created brands that help identify them as local churches within their communities, while still maintaining their connections to the United Methodist Church. If you removed the words from each logo, the church would still be recognizable in its community by the graphics. This is part of what makes a strong, recognizable brand.

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Image

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* 21. How important is it that Aldersgate have a logo that is representative of who it is as a local church in Charlottesville, VA?

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Image

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* 22. Do you feel the current logo is representative of Aldersgate UMC in Charlottesville, VA? In other words, if you removed the words from the logo, would it be recognizable as your local church?

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* 23. If you could change one thing about the logo to give your Charlottesville, VA-based church more of a local brand identity, what would it be?

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* 24. What graphics or images would you like to see incorporated in the logo, if any?

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* 25. Do you like the current Aldersgate UMC colors of red, black and white? Select all that apply.

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* 26. What colors do you most closely associate with Aldersgate UMC?

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* 27. Other thoughts?

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