1. SF Upcoming PAID study on COMPUTERS - May 11+12, 2009

Thank you for taking the time to answer these brief questions. As always, we appreciate your input as a valuable Plaza Research respondent. We have a new study on COMPUTERS that you maybe in interested in.

PLEASE DO NOT RESPOND IF YOU HAVE DONE A STUDY WITHIN THE LAST 6 MONTHS.

We are looking for males and females ages 18-65 years old. This study is a 90-minute focus group discussion and will take place in downtown San Francisco on Monday, May 11th or Tuesday, May 12th. The honorarium is $85.00-$100.00 for your participation and completion of the homework.

IF you qualify based on the answers provided THEN you will receive a call back. However due to the popularity of our surveys and groups, we can't contact everyone. Please note that all responses will be returned on a first come, first served basis until the studies are full.

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* 1. Contact Information

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* 2. Employment Information

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* 3. What is your gender?

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* 4. What is your age?

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* 5. Which ONE of the following Statements best describes your purchase experience with the following products? (Please select one statement for each product)

  Purchased in the past 3 years Purchased before but NOT in the past 3 years Never purchased
Plasma/LCD TV
Air-Conditioner
Mobile Phone
Desktop Computer
Personal Laptop Computer

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* 6. How likely is it that you will buy a laptop computer in the next 6 months?

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* 7. [IF YOU PROBABLY OR DEFINITELY WILL PURCHASE A LAPTOP COMPUTER IN THE NEXT 6 MONTHS] Please answer yes or no to the following statements

  Yes No
I have a good idea of the brand and model of laptop computer I intend to purchase
I have looked at laptop computers on the internet or in a shop in order to compare possible purchases
I am able to list a number of design features that I intend the model I purchase to feature

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* 8. Which ONE of the following best describes the role you played/will play for your laptop purchase.

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* 9. Who uses or will use the laptop computer you bought or are planning to buy?

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* 10. For each statement, please indicate to what extent you agree or disagree (where 1 is Strongly Disagree and 6 is Strongly Agree). Please click in the box that best represents your opinion about yourself.

  1-Strongly Disagree 2 3 4 5 6-Strongly Agree
I like enjoying life to the fullest
When it comes to technology, the simpler the better
People often ask me for my opinion about what new electronic products to buy
I value design more than performance when selecting a computer product
I do not care about brands when I buy a PC product

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* 11. What is your highest level of education?

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* 12. What is your ethnic background?

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* 13. Which of the following best describes your current employment status?

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* 14. At the end of each group respondents will be photographed holding their laptop or laptop picture. These photographs will be used internally by the client team. They will not enter the public domain in any form. Are you comfortable with this?

Thank you for participating in our survey. IF you qualify based on the answers provided THEN you will receive a call back. However due to the popularity of our surveys and groups, we can't contact everyone. Please note that all responses will be returned on a first come, first served basis until the studies are full.

*****REFERRALS ARE GREATLY APPRECIATED!*****

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* 15. ******FOR COMPANY USE ONLY******
(Please press next)

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