1. SF Upcoming PAID study on CONSUMER ELECTRONICS - May 19+20, 2009

Thank you for taking the time to answer these brief questions. As always, we appreciate your input as a valuable Plaza Research respondent. We have a new study on CONSUMER ELECTRONICS that you maybe in interested in.

PLEASE DO NOT RESPOND IF YOU HAVE DONE A STUDY WITHIN THE LAST 6 MONTHS.

We are looking for males and females ages 30-54 years old. This study is a 2 hour focus group discussion and will take place in downtown San Francisco on Tuesday, May 19th or Wednesday, May 20th. The honorarium is $110.00-$125.00 for your participation and completion of the homework.

IF you qualify based on the answers provided THEN you will receive a call back. However due to the popularity of our surveys and groups, we can't contact everyone. Please note that all responses will be returned on a first come, first served basis until the studies are full.

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* 1. Contact Information

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* 2. Employment Information

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* 3. What is your gender?

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* 4. What is your age?

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* 5. Do you live with someone in a marriage or other committed partnership who is between the ages of 30 and 54?

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* 6. Would your spouse or partner you are living with be able to participate in the study with you if you are required to for this study?

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* 7. Do you have a wireless Internet network at home?

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* 8. Where were you born and raised?

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* 9. Do you ever participate in or contribute to online blogs?

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* 10. Which of the following things do you do every day of the week?

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* 11. Do you listen to music, news, or sports on an Internet radio station or listen to online music services like Rhapsody or Pandora?

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* 12. How many times per week do you listen to Internet radio or an online music service?

  Internet Radio Music Service
Once a week or less
Two times per week
Three times per week
More than four times per week

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* 13. When you listen to Internet radio or an online music service, do you use speakers, headphones or both? If you use both, please tell me what percent of the time you use speakers and what percent headphones. Total must equal 100%

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* 14. When it comes to high technology products like computers, cameras, cell phones and other electronic equipment, which of the following statements best describes you? [check one only]

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* 15. The following is a product idea or concept. We would like to know whether or not you are interested in purchasing this type of product for your own use at home. Please assume the price is reasonable and the product is easily set-up by most people.

This product is a portable device which allows you plug in your laptop, cell phone or television to watch high definition television shows or stream HD video. As long as you have access to a broadband connection you can use this with your laptop or cell phone any where in the world. Would you like me to read this again? [After any review] How interested are you in this product? Would you say you are:

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* 16. Here is another product concept. Please let us know whether or not you are interested in purchasing this type of product for your own use at home. Again, please assume the price is reasonable and the product is easily set-up by most people.

This product is a stylish, slim music player which connects wirelessly to your computer network so you can listen to your music files away from your computer. With an internet connection, you can stream music, talk or sports coverage from Internet radio stations or music-recommendation sites like Pandora. Would you like me to read this again? [After any review] How interested are you in this product? Would you say you are:

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* 17. Are there any brands you would never consider purchasing for digital music or audio equipment?

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* 18. We would like to know whether or not you consider yourself to be an audio enthusiast. By audio enthusiast, we mean someone who is interested in high quality music and, knowledgeable about high-end stereo components and brands, and someone who owns stereo components like speakers and headphones that are top quality. Does this describe you very much, somewhat, a little bit or not too much? [check one only]

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* 19. Which of the following products do you currently own? [check all that apply]

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* 20. How many digital music files do you have in your personal music collection?

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* 21. What is your highest level of education?

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* 22. What is your work status?

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* 23. Is there an adult member of your household who is currently unemployed due to job loss?

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* 24. What is your marital status?

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* 25. What is your current living situation?

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* 26. Are there children living in your household 18 years or younger? (check all that apply)

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* 27. Which of the following categories include your total annual household income before taxes?

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* 28. What is your ethnic background?

Thank you for participating in our survey. IF you qualify based on the answers provided THEN you will receive a call back. However due to the popularity of our surveys and groups, we can't contact everyone. Please note that all responses will be returned on a first come, first served basis until the studies are full.

*****REFERRALS ARE GREATLY APPRECIATED!*****

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* 29. ******FOR COMPANY USE ONLY******
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