1. What was your primary reason for visiting the site today?

2. Which category best describes the type of product(s) you were primarily looking for today? 

3. What were you looking for? Please be as specific as possible.

4. Did you find what you were looking for?

5. Which other similar sites have you visited recently to look for similar products? (Check all that apply)

6. How frequently do you visit this site?

7. How soon do you plan to purchase online or offline any of the items you were looking at today?

8. What is your budget range for this purchase?

9. What are you planning to do next?

10. Currently, where would you say you are at in the research process?

11. Were you able to accomplish what you wanted to today on PacificSales.com?

12. How important are reviews and ratings in your product research?

13. From the list below, please select the product information that you would have found helpful. (Check all that apply)

14. Assume that you were given the information you desired (as you just selected in the previous question), please choose one of the following statements:

15. Have you visited a Pacific Sales store within the past 30 days?

16. How likely are you to visit a mobile version of the Pacific Sales Website?