General Questions

* 1. Describe what area you consider "Downtown". (Use street names and landmarks)

* 2. What area of Brandon do you live?

* 3. How would you describe the identity of Downtown Brandon?

* 4. Where do you do most of your non-grocery shopping (e.g., apparel, home furnishings, sporting goods, etc.)?

* 5. What are the primary reasons for shopping where you do? (Please select your top three reasons)

* 6. What types of specialty merchandise do you think are needed in Downtown?

* 7. Would you patronize these businesses in Downtown if they did not already exist?

* 8. Some of the previously listed merchandise may be available in Downtown. Please explain why you may not be buying these products in Downtown.

* 9. What kids of leisure/entertainment services are needed in Downtown?

* 10. Which of the previously listed leisure/entertainment services do you currently patronize?

* 11. What kinds of general and/or personal services are needed in Downtown Brandon? (Check all that apply)

* 12. Some of the previously listed services may be available in Downtown. Please explain why you may not be buying these products in Downtown.

* 13. What can Downtown merchants do to improve their stores?

* 14. What brings you Downtown most often?

* 15. What events have you attended Downtown in the last year?

* 16. As Downtown changes, if you could keep one thing the same about Downtown, what would it be?

* 17. How do you access Downtown?

* 18. Is there adequate parking Downtown?

* 19. In your opinion, please explain what sets Downtown Brandon apart from other Downtown areas you may have visited.

* 20. In your opinion, what is the primary lure that attracts people to the city of Brandon as a whole?

* 21. What is the greatest asset of Downtown Brandon?

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