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1. YOU AND THE ACTUARY MAGAZINE

Please note that all answers in this survey will be treated as completely confidential and analysed in aggregate form only. Your answers to these questions will be used to help develop the brand and indentify areas you think may benefit from improvement. You do not have to answer all the questions, but the more answers you provide the more robust our survey. Thanks for your contribution. Don’t forget to add your name and email to enter the prize draw and please click here here for the prize draw’s terms and conditions.

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* 1. Is The Actuary the only actuarial magazine you receive a copy of?

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* 2. How long have you been receiving The Actuary?

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* 3. How long in total do you usually spend reading each issue?

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* 4. On average how much of the magazine in total do you read?

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* 5. On a scale of 1-5 what is your overall Impression of the magazine? 1 = Poor; 5 = Excellent

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* 6. Please tell us how satisfied are you with the magazine?

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* 7. On a scale of 1-5 how do you rate The Actuary as a member benefit? 1 = poor; 5 = excellent

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* 8. Where do you read your copy of The Actuary?

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* 9. When do you generally read your copy of The Actuary for the first time?

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* 10. How many people, in addition to yourself, generally read your copy of The Actuary?

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* 11. After you have read it, what happens to your copy of The Actuary?

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* 12. How long do you usually keep each issue of The Actuary?

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* 13. What is your perception of The Actuary magazine?
(please select the statements you agree with – you may tick more than one)

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* 14. How would you rate the magazine on the following scale?

  Poor Fair Good Very good Excellent
Content
Interest
Entertainment
Relevance
Accuracy
Design

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* 15. Please tell us what sections you regularly read:

  Never Sometimes Mostly Always
Editor’s opinion
President’s comment
CEO comment
Letters
Soapbox
Profession news
General Insurance news
People news
Society news
SIAS notices
Calendar
Features
Student page
Actuary of the Future
Puzzles
Arts pages
People moves
Appointments

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* 16. With regards to the re-design of The Actuary in February 2012, which of these statements is relevant – you may tick one answer:

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* 17. In the last 12 months have you ever responded to an advertisement you have seen placed in The Actuary?

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* 18. From the covers shown above please tell us which of these you have found the most engaging – making 1st, 2nd and 3rd choice

  1st 2nd 3rd
January/February
March
April
May
June
July

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* 19. Which other work-related magazines do you read regularly? By regularly we mean at least 3 out of every 4 issues. Please tick as many as apply

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* 20. Please rate the extent to which you agree or disagree that the magazine is meeting your needs in its coverage of each of the following specialist subject areas.

  Disagree strongly Disagree Agree Agree strongly
Solvency II
Life
Pensions
Environment
Remodelling
Investment
Risk Management
Health and Care

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* 21. Which of the following topics do you enjoy reading about? (as opposed to are we covering it well or not)

  Disagree strongly Disagree Agree Agree strongly
Solvency II
Life
Pensions
Environment
Remodelling
Investment
Risk Management
Health and Care

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* 22. Please rate the extent to which you agree or disagree that each section of the magazine is meeting your needs.

  Disagree strongly Disagree Agree Agree strongly
News stories
Comment and opinion
In-depth features
Practical help and advice
Soft skills development

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* 23. How strongly do you agree or disagree with these statements about why you read The Actuary?

  Disagree strongly Disagree Agree Agree strongly
The Actuary adds value to my membership and enhances my opinion of The Actuarial Profession
The Actuary contains invaluable information that helps me to do my job and further my career
The Actuary is an authoritative voice in the industry
The Actuary helps me stay up to date with developments in the industry
The Actuary helps me look for my next job
It’s easy to find what I am looking for in the magazine
The Actuary is attractively designed
The Actuary has improved over the last year

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* 24. Which of the following have you done as a result of reading The Actuary? (Please select all the options that apply)

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* 25. Which section of The Actuary do you usually turn to first?

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* 26. What is your main reason for looking at the Appointments section?

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* 27. Which of the following publications (offline) would you look in first if you were seeking a new job for yourself?

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* 28. Do you prefer looking for a job offline or online or a mixture of both?

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