Chief Marketer's Industry Pulse Survey: Privacy and Data

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* 1. HOW PREPARED ARE YOU FOR THE PHASE-OUT OF THIRD-PARTY COOKIES? w 0

VERY PREPARED

SOMEWHAT PREPARED

NOT VERY PREPARED

N/A

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* 2. HOW PREPARED IS YOUR ORGRANIZATION TO ADAPT TO NEW AND EVOLVING PRIVACY REGULATIONS AND POLICIES? w 0

VERY PREPARED

SOMEWHAT PREPARED

NOT VERY PREPARED

N/A

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* 3. WHAT SOLUTIONS HAVE YOU IMPLEMENTED—OR WILL IMPLEMENT—TO REPLACE THIRD-PARTY COOKIE TARGETING? w 0

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* 4. DOES YOUR DATA STRATEGY RELY ON FIRST-PARTY OR ZERO-PARTY DATA TO TARGET CONSUMERS? w 0

YES

NO

SOMEWHAT/IN PART

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* 5. HOW ARE YOU ADDRESSING PRIVACY AND DATA COMPLIANCE AT YOUR ORGANIZATION? (CLICK ALL THAT APPLY) w 0

INVESTING IN TECHNOLOGY

IN-HOUSE TEAM

HIRING EXTERNALLY

NOT ADDRESSING IT

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* 6. WHAT SIDE OF THE INDUSTRY DO YOU WORK IN? w 0

B2B

B2C

B2B AND B2C

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* 7. WHAT TOPIC WOULD YOU LIKE TO HEAR ABOUT NEXT? w 0