Skip to content
Business Development During Downturn
6.
Default Section
1.
Over the past several months of economic uncertainty, we’ve spending more time …
Externally, on marketing and business development
Internally, on process improvement
Pretty much even between the two, actually
Same old, same old: we still need to focus on improving internal processes and external practices
Other (please specify)
2.
In the marketing and business development category, we have…
Started (or re-started) a client newsletter, e-alert, or similar publication
Encouraged practitioners to publish, speak, volunteer to participate in professional committees and associations, etc.
Spent more time (and money) on client lunches and social gatherings
Mined previous client lists for re-connect opportunities
Updated print and/or website materials
Other (please specify)
3.
When it comes to process improvement, we have…
Updated our models and templates
Improved and updated final report language
Shifted higher-level work to lower-cost employees/staff
Made improvements to file management protocols
Other (please specify)
4.
In terms of client development, we’re working from…
A “rainy-day” list that we’ve been compiling during busier times
Some “when-I-have-the-time” ideas, but not really a formalized list
The seat of our pants
Other (please specify)