Poll: Will Brands Suffer Reputation Damage from the PPP Dust-up? |
It’s happened again. A large, iconic business has applied for or is about to receive government loans that were meant to sustain small businesses during the pandemic. This time it was the LA Lakers basketball team (valuation of $4.4 billion), which, like several other high-profile brands, has said it will return the money.
The question for communicators is whether or not these brands will take a long-term reputation and/or financial hit for their actions.
This is one of the questions we’d like you to weigh in on as part of PRNEWS’ 5-question poll. We’ll report the results here and on our social channels Thursday. Thank you for participating. Stay safe.
The question for communicators is whether or not these brands will take a long-term reputation and/or financial hit for their actions.
This is one of the questions we’d like you to weigh in on as part of PRNEWS’ 5-question poll. We’ll report the results here and on our social channels Thursday. Thank you for participating. Stay safe.