Riding ZTR Lawn Mowers Online Focus Group Question Title * 1. Please provide the following information so that we may contact you: Name City/Town State/Province ZIP/Postal Code Email Address Phone Number Question Title * 2. Do you or does anyone in your family or any close friends, work in any of the following fields or professions? Marketing Research Graphic arts, design or new product development Manufacturer, retailer or wholesale distributor of any lawn care products or equipment Consultant for any company that makes or sells lawn care equipment Landscape contractor Real estate or property manager Question Title * 3. Are you currently Working full time (more than 30 hours/week) Working part time (less than 30 hours/week) A student Stay at home parent Unemployed, looking for work Retired Question Title * 4. What is (was) your occupation, title, and name of your company? Question Title * 5. And how old were you on your last birthday? Question Title * 6. Do you own or rent your home or primary residence? Own Rent Question Title * 7. Is your primary residence a Apartment Townhouse or condo Single-family home Mobile Home Some other type of home (Specify) Question Title * 8. What is the size of the property where you live? As a point of reference, one acre is about the size of a football field without the end zones. Your best estimate is fine. Less than ½ acre HOLD ½ acre to 1 acre More than 1 acre but less than 2 acres More than 2 acres but less than 5 acres More than 5 acres but less than 10 acres More than 10 acres Don’t know Question Title * 9. Who in your household is primarily responsible for making purchase decisions regarding tools, equipment, and services used to maintain the outdoor part of your property surrounding your home – the law, gardens, etc.? I am the key decision maker for the purchase decisions of outdoor maintenance, products, and services for our household Someone else is involved, but I am equally involved in the purchase decision of outdoor maintenance, products, and services for our household Someone else in the household is primarily responsible Question Title * 10. Which of the following best describes your involvement in the mowing of your outdoor property? I mow the property for our home 100% of the time I mowed the property 8 to 10 of the last 10 times the property was mowed I mowed the property 6 to 7 of the last 10 times the property was mowed I mowed the property 5 of the last 10 times the property was mowed I mowed the property 3 – 4 times of the last 10 times the property was mowed I mowed the property 0 – 2 times of the last 10 times the property was mowed I have a lawn service that mows my property Question Title * 11. What equipment do you currently use to mow the grass on your property? Walk behind mower Riding lawn tractor – that is driven with a car-type steering wheel Zero turn riding mower – that is operated with 2 handles I have a lawn service that mows the grass on the property Question Title * 12. How much of your property do you mow? Please give an approximate percentage or amount of the total acreage. _____ acres of the total ______ acres OR _____ % of the total ______ acres Question Title * 13. What is the MAKE AND MODEL of your zero-turn riding mower?. If you have more than one zero turn riding mower, please get the brand name and model name/number for each and indicate which one you use most often. Question Title * 14. Please upload a photo of the ZTR riding mower you use the most (do not use photos from the internet this has to be via your smart phone camera)We need three photos (if you want to upload just one for now, I can get the other two via email once recruited)1 – a front view of the mower2 – a side view of the mower3 – a view of the model number of the mower Question Title * 15. Do you ever mow lawns or properties for a business or side hustle? Only mow my own property or properties I mow other properties as a favor, not for money I mow other properties as a side hustle for some extra cash I mow other properties as part of a landscaping crew Question Title * 16. How long have you owned your zero-turn riding mower? a) Brand new – less than one year b) 1 – 3 years c) 3 – 5 years d) 5 – 6 years f) More than 7 years Question Title * 17. When do you anticipate purchasing new riding lawn equipment? In the next year 1 – 2 years 3 – 4 years More than 4 years No plans to purchase currently Question Title * 18. Where did you purchase your zero-turn riding mower? Home Depot Lowe’s Tractor Supply Company (TSC) Bought it used Handed down or given to me Dealer (please specify) Question Title * 19. Approximately how much did you pay for your zero-turn mower ALONE, not counting any attachments or extra equipment? Less than $3,000 $3,000 – 3,499 $3,500 – 4,000 $4,000 – 5,999 $6,000 – 8,000 More than $8,000 Question Title * 20. Are there any brands of zero turn riding mower that you would NOT consider buying in the future? Question Title * 21. Which of the following best describes your total yearly household income BEFORE TAXES? Is it Under $30,000 ___ At least $30,000 but less than 40,000 ___ At least $40,000 but less than 50,000 ___ At least $50,000 but less than 75,000 ___ At least $75,000 but less than 100,000 ___ At least $100,000 but less than 150,000 ___ $150,000 or more Refused Question Title * 22. Which of the following best describes the last level of education you completed? Some high school ___ Graduated high school ___ Education beyond high school other than college (technical or business school) ___ Some college ___ Graduated college ___ Education beyond college ___ Question Title * 23. Imagine it is the year 2050. What will homes, lawns and gardens be like? How will they be different from the ones you see today? Will maintaining them be different from today? How? Question Title * 24. materials that would need to be viewed during the discussion ON YOUR COMPUTER SCREEN. Is there any reason that you would not be able to participate in a group discussion that requires you to read information ON YOUR COMPUTER SCREEN in the group discussion? Yes, I might have difficulty reading or viewing items ON YOUR COMPUTER SCREEN during a group discussion No, I would not have any trouble reading or viewing items ON YOUR COMPUTER SCREEN during a group Question Title * 25. T0. Please tell us how often you yourself have ever used your current home computer/laptop for Facetime, Zoom, Google Meetings, Teams, YouTube, Netflix or any video streaming platform? A. A few times a week B. A few times a month C. A few times a year D. Within the past 2 years E. Never Question Title * 26. To successfully participate in this discussion, you must have either a Google Chrome OR Firefox browser installed on your computer. Which browser(s) do you currently have installed on your computer a. Google Chrome b. Mozilla Firefox c. Safari Other (please specify) Question Title * 27. Because this is a webcam-based interview, you will need a webcam and a desktop or laptop computer. The interview platform does not work on a tablet or mobile phone. Please let us know if you currently have: a. A laptop with a working webcam b. A desktop with a working webcam c. I do not have a desktop or laptop with a working webcam Question Title * 28. Which of these group times could you make via a computer online with a webcam in a private nonpublic setting Tuesday, Oct 27 12pm-1:30pm CT Tuesday, Oct 27th 4pm-5:30pm CT Wednesday, Oct 28th 8am-9:30am CT Wednesday Oct 28th 12pm-1:30pm CT Done