Tell Us What You Think about the Home Mortgage Process - by completing the questionnaire below you will automatically be entered for a drawing to win one of two $500 Amazon gift cards.

INTRO

The information provided for this survey is confidential and will be reported in the aggregate only. Your individual answers will not be shared with anyone.

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* 1. Please provide the zipcode of your primary business location.

ZIP/Postal Code

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* 2. Are you an active licensed residential real estate agent? (Someone who represents clients in buying and selling homes)

Yes, and real estate is my primary career

Yes, and real estate is NOT my primary career

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* 3. How long have you been a real estate agent?

1-5 years

6-10 years

11-19 years

20-29 years

30+ years

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* 4. What is your brokerage/company?

Name:

City/town:

State:

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* 5. How long have you been with this brokerage/company?

1-5 years

6-10 years

Over 10 years

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* 6. How many transaction sides have you closed in the past 12 months?

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* 7. What is the average sales price of the properties you sold in the past 12 months?

< $200,000

$200,000 - $499,999

$500,000 - $749,999

$750,000 - $999,999

$1,000,000 - $1,499,999

$1,500,000 - $2,999,999

Over $3,000,000

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* 8. Choose the TOP THREE sources of information that you use to stay current with trends in real estate?

State or local real estate association

Social media

Real estate conferences

Company/office meetings

National Association of Realtors publications

Industry news (REAL Trends, RIS Media, Inman, 1000watt)

Newsletters from mortgage providers/Lenders

Real estate blogs

Other Brokers/Colleagues

Other (please specify)

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* 9. How important are the following activities to you in generating leads?

	Not at all Important	Not very Important	Somewhat Important	Very Important	Extremely Important
Direct Mail Campaigns	Direct Mail Campaigns Not at all Important	Direct Mail Campaigns Not very Important	Direct Mail Campaigns Somewhat Important	Direct Mail Campaigns Very Important	Direct Mail Campaigns Extremely Important
Paid Search/SEO (Search Engine Optimization)	Paid Search/SEO (Search Engine Optimization) Not at all Important	Paid Search/SEO (Search Engine Optimization) Not very Important	Paid Search/SEO (Search Engine Optimization) Somewhat Important	Paid Search/SEO (Search Engine Optimization) Very Important	Paid Search/SEO (Search Engine Optimization) Extremely Important
Personal or company website	Personal or company website Not at all Important	Personal or company website Not very Important	Personal or company website Somewhat Important	Personal or company website Very Important	Personal or company website Extremely Important
Online advertising (search engine marketing, Google AdWords, Adwerx, etc.)	Online advertising (search engine marketing, Google AdWords, Adwerx, etc.) Not at all Important	Online advertising (search engine marketing, Google AdWords, Adwerx, etc.) Not very Important	Online advertising (search engine marketing, Google AdWords, Adwerx, etc.) Somewhat Important	Online advertising (search engine marketing, Google AdWords, Adwerx, etc.) Very Important	Online advertising (search engine marketing, Google AdWords, Adwerx, etc.) Extremely Important
Loan officer relationship	Loan officer relationship Not at all Important	Loan officer relationship Not very Important	Loan officer relationship Somewhat Important	Loan officer relationship Very Important	Loan officer relationship Extremely Important
Open houses / Yard signs	Open houses / Yard signs Not at all Important	Open houses / Yard signs Not very Important	Open houses / Yard signs Somewhat Important	Open houses / Yard signs Very Important	Open houses / Yard signs Extremely Important
Listing Portals	Listing Portals Not at all Important	Listing Portals Not very Important	Listing Portals Somewhat Important	Listing Portals Very Important	Listing Portals Extremely Important
Blogs	Blogs Not at all Important	Blogs Not very Important	Blogs Somewhat Important	Blogs Very Important	Blogs Extremely Important
Client referrals	Client referrals Not at all Important	Client referrals Not very Important	Client referrals Somewhat Important	Client referrals Very Important	Client referrals Extremely Important
Social networking sites (Facebook, Twitter, LinkedIn, Instagram, etc.)	Social networking sites (Facebook, Twitter, LinkedIn, Instagram, etc.) Not at all Important	Social networking sites (Facebook, Twitter, LinkedIn, Instagram, etc.) Not very Important	Social networking sites (Facebook, Twitter, LinkedIn, Instagram, etc.) Somewhat Important	Social networking sites (Facebook, Twitter, LinkedIn, Instagram, etc.) Very Important	Social networking sites (Facebook, Twitter, LinkedIn, Instagram, etc.) Extremely Important
Listing portal leads (Realtor.com, Zillow, Homes.com, etc.)	Listing portal leads (Realtor.com, Zillow, Homes.com, etc.) Not at all Important	Listing portal leads (Realtor.com, Zillow, Homes.com, etc.) Not very Important	Listing portal leads (Realtor.com, Zillow, Homes.com, etc.) Somewhat Important	Listing portal leads (Realtor.com, Zillow, Homes.com, etc.) Very Important	Listing portal leads (Realtor.com, Zillow, Homes.com, etc.) Extremely Important
Co-marketing with lenders	Co-marketing with lenders Not at all Important	Co-marketing with lenders Not very Important	Co-marketing with lenders Somewhat Important	Co-marketing with lenders Very Important	Co-marketing with lenders Extremely Important
Repeat business	Repeat business Not at all Important	Repeat business Not very Important	Repeat business Somewhat Important	Repeat business Very Important	Repeat business Extremely Important
Real Estate referral networks from lenders	Real Estate referral networks from lenders Not at all Important	Real Estate referral networks from lenders Not very Important	Real Estate referral networks from lenders Somewhat Important	Real Estate referral networks from lenders Very Important	Real Estate referral networks from lenders Extremely Important
Print Advertising	Print Advertising Not at all Important	Print Advertising Not very Important	Print Advertising Somewhat Important	Print Advertising Very Important	Print Advertising Extremely Important
Community involvment	Community involvment Not at all Important	Community involvment Not very Important	Community involvment Somewhat Important	Community involvment Very Important	Community involvment Extremely Important

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* 10. In general, what is the key to a successful client relationship with your customers? Please select ONE FACTOR that you consider the most important.

Understanding the client needs

Knowledge of marketplace

Closing experience

Speed of underwriting

Speed of communication

A personal connection (direct referral, past client)

Bilingual capabilities (e.g. Spanish, Chinese, etc.)

Smooth hand-off between agent and lender

Ability to establish trust with clients

Use of current technology

Other (please specify)