Wealth Advisor Confidence Survey 2020

The Financial Awareness Foundation has teamed up with CPA Trendlines, HB Publishing & Marketing Company, LLC and other financial organizations to gauge the sentiment of independent financial planning and wealth advisory firms in the first three years since the 2016 elections took place. 

We sincerely appreciate your participation in this confidential survey. Your results will arrive within 2 weeks of the survey closing--before results are shared with the media and general public. Rest assured that your responses will be kept in strictest confidence and final results will be published on an anonymous aggregate basis only.

Thanks again for your participation. Findings will be presented at the Accounting & Finance Show-NYC and published in various national financial media outlets.

Question Title

* 1. To what extent do you believe there will be a stock market correction (at least 10% decline) within the next 12 months?

Question Title

* 2. To what extent do you believe the economy will experience a recession (at least 2 consecutive quarters of negative GDP) within the next 12 months?

Question Title

* 3. Which of the following factors do you believe are contributing to the declining confidence of small businesses owners and other affluent Americans? (list all that apply)

Question Title

* 4. Which demographic group below do you find is most pessimistic about its financial future? (select single best answer)

Question Title

* 5. Do you find any gender differences when it comes to your clients' financial outlook?

Question Title

* 6. Over the past year, to what extent has America's financial awareness and literacy changed? (select only one answer)

Question Title

* 7. Which of the following could make the biggest positive impact on America's  financial awareness and literacy over the next decade? 
(Select only one response)

Question Title

* 8. What proportion of your NEW clients/prospects struggle with the following challenges:

  Very few One third or less Roughly half Approximately two-thirds Most if not all
Don't know how much money they spend every month
Don't know how much they would need to maintain their lifestyle in retirement
Don't have a clearly defined investment policy statement or asset allocation plan
Don't have an up-to-date  estate or gift plan in place
Have significant gaps in their insurance
Have more than $30,000 in student debt
Are in danger of outliving their money in retirement

Question Title

* 9. If new laws prohibited families from using home equity to pay for higher education, to what extent would college tuition be impacted? (Select only one)

Question Title

* 10. Over 45 million student loan borrowers collectively owe more than $1.5 trillion.  To what extent are the following factors contributing to the student loan crisis? (Please select one answer from each row)

  Strongly agree Somewhat agree Somewhat disagree Strongly disagree N/A
Lack of Planning / insufficient college savings (i.e 529)
Peer pressure (keeping up with the Jones)
Unplanned financial setback (job loss, major medical, home damage)
Bad terms on student loans
Lack of family financial assistance
Overpriced cost of education
Not understanding Expected Family Contribution (EFC)
Unrealistic expectations about merit aid/athletic scholarships
Not understanding FAFSA/CSS financial aid process

Question Title

* 11. Why are so many Americans reluctant to obtain (and keep current) a financial, estate and gift plan? (select all that apply)

Question Title

* 12. Please describe the extent to which you expect your firm to grow (or  decline) over the next 12 months

Question Title

* 13. Please describe the extent to which you expect peer firms of comparable size and client makeup to grow (or decline) over the next 12 months:

Question Title

* 14. To what extent are the following communication channels effective for enhancing your status as a thought leader?
(please select best answer for each row)

  Extremely effective Very effective Somewhat effective NOT Very effective N/A
Writing articles for publication
Blogging
Posting on Instagram, Pinterest or Snapchat
Hosting client events
Being quoted in the press
Producing videos
Writing books/eBooks
Hosting webinars
Public speaking/presentations
Posting on Facebook
Posting articles/updates on LinkedIn
Tweeting (i.e. Twitter)

Question Title

* 15. On average, how often would you say you contact your clients every month? (select single best answer)

Question Title

* 16. Which of the following best describes the size of your firm, practice or business? (select single best answer)

Question Title

* 17. Which of the following best describes your business or profession? (select single best answer)

Question Title

* 18. Which of the following do you consider core offerings for your firm or practice? (select up to 6 of your top services)

Question Title

* 19. Which of the following best describes your age? (select best answer)

Question Title

* 20. Which of the following best describes your family's financial status during your childhood? (select single best answer)

Question Title

* 21. Where should we send your free report?

Question Title

* 22. Please contact us if you would like a presentation of the survey findings at your organization, conference or webinar.

T