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* 1. First Name

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* 2. Phone Number

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* 3. What is your top motivator to come to the dealership?

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* 4. What makes you choose our dealership over another?

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* 5. How do you find out about sales & updates from us? (Social media, email blast, in-store signage, etc.)

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* 6. How was your customer service at your last visit?

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* 7. What would you like to see at a future WRHD event that would make you attend?

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* 8. Do you feel our staff is knowledgeable/helpful?

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* 9. What are 3 points of improvement for WRHD?

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* 10. Have you shopped at another “local” H-D Dealership? If so, what brought you there?

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* 11. Have you ever had your bike serviced here? If so, how was your experience?

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* 12. If you’ve taken our Riding Academy class, would you recommend it to others?

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* 13. How important to you is it that we're a family owned business?

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* 14. Is there something we have done in the past that you wish we still did?

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* 15. On a scale from 1 to 10, 1 being a Hardcore Biker and 10 being a Casual Rider or non-rider, where do you rate yourself?

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