Process

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* 1. Please tell us the name of your association or organization, and provide a phone number and an email, so we can reach back out to you in regards to your responses to our survey:

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* 2. On a scale of 1-5, with 1 being LEAST likely and 5 being MOST likely, rank the following statement:
My association has a goal to grow membership/client base in the coming year.

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* 3. On a scale of 1-5, with 1 being LEAST likely and 5 being MOST likely, rank the following statement:
My association effectively utilizes its goal for membership/client prospecting that includes multiple touchpoints through several different types of media (email, video, social media platforms, direct mail [postcards, etc.] and phone calls).

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* 4. On a scale of 1-5, with 1 being LEAST likely and 5 being MOST likely, rank the following statement:
My association knows and understands its membership/client count trend (+ / -) and is comfortable with the level of member/client loss over the last 5 years.

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* 5. On a scale of 1-5, with 1 being LEAST likely and 5 being MOST likely, rank the following statement:
My association has developed a strong network of member/client referral sources and brand evangelists through actively engaging with industry marketing representatives.

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* 6. On a scale of 1-5, with 1 being LEAST likely and 5 being MOST likely, rank the following statement:
My association has an up to date and recently verified list of member/client prospects.

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* 7. On a scale of 1-5, with 1 being LEAST likely and 5 being MOST likely, rank the following statement:
My association’s list of prospects has been segmented into at least three different categories (former members/clients, new start-up businesses, and established businesses looking to move into our industry), and each segment is communicated with and marketed to in a unique way designed to maximize results.

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