Market Manager Survey for Web Based Decision Making Tool for Producers

Question Title

* 1. Would you agree that a web based decision making tool would be useful to help farmers find markets that would meet their farm goals and personal needs?

Yes

No

Comments

Question Title

* 2. The database will consist of various market characteristics that farmers would use to make their decision to participate in any market. Below is a list of potential criteria. Please rate the importance of each criteria.

	Critically Important	Important	Nice to Know	Don't Care
Type of management structure (i.e. vendor run, nonprofit, etc)	Type of management structure (i.e. vendor run, nonprofit, etc) Critically Important	Type of management structure (i.e. vendor run, nonprofit, etc) Important	Type of management structure (i.e. vendor run, nonprofit, etc) Nice to Know	Type of management structure (i.e. vendor run, nonprofit, etc) Don't Care
Participation fees	Participation fees Critically Important	Participation fees Important	Participation fees Nice to Know	Participation fees Don't Care
Ancillary fees (i.e. insurance, gas/tolls)	Ancillary fees (i.e. insurance, gas/tolls) Critically Important	Ancillary fees (i.e. insurance, gas/tolls) Important	Ancillary fees (i.e. insurance, gas/tolls) Nice to Know	Ancillary fees (i.e. insurance, gas/tolls) Don't Care
Distance from farm	Distance from farm Critically Important	Distance from farm Important	Distance from farm Nice to Know	Distance from farm Don't Care
Customer count	Customer count Critically Important	Customer count Important	Customer count Nice to Know	Customer count Don't Care
Customer demographics	Customer demographics Critically Important	Customer demographics Important	Customer demographics Nice to Know	Customer demographics Don't Care
Market's current product mix	Market's current product mix Critically Important	Market's current product mix Important	Market's current product mix Nice to Know	Market's current product mix Don't Care
Product pricing structure	Product pricing structure Critically Important	Product pricing structure Important	Product pricing structure Nice to Know	Product pricing structure Don't Care
Physical setting of market (i.e. park, street, pavillion, etc)	Physical setting of market (i.e. park, street, pavillion, etc) Critically Important	Physical setting of market (i.e. park, street, pavillion, etc) Important	Physical setting of market (i.e. park, street, pavillion, etc) Nice to Know	Physical setting of market (i.e. park, street, pavillion, etc) Don't Care
Destination versus drive-by market	Destination versus drive-by market Critically Important	Destination versus drive-by market Important	Destination versus drive-by market Nice to Know	Destination versus drive-by market Don't Care
Age of market	Age of market Critically Important	Age of market Important	Age of market Nice to Know	Age of market Don't Care
infrastructure requirements (i.e. tents, tables)	infrastructure requirements (i.e. tents, tables) Critically Important	infrastructure requirements (i.e. tents, tables) Important	infrastructure requirements (i.e. tents, tables) Nice to Know	infrastructure requirements (i.e. tents, tables) Don't Care
nutrition programs operating in the market (i.e. EBT, FMNP, WIC V&F)	nutrition programs operating in the market (i.e. EBT, FMNP, WIC V&F) Critically Important	nutrition programs operating in the market (i.e. EBT, FMNP, WIC V&F) Important	nutrition programs operating in the market (i.e. EBT, FMNP, WIC V&F) Nice to Know	nutrition programs operating in the market (i.e. EBT, FMNP, WIC V&F) Don't Care
Market season	Market season Critically Important	Market season Important	Market season Nice to Know	Market season Don't Care
City versus rural versus suburban locations	City versus rural versus suburban locations Critically Important	City versus rural versus suburban locations Important	City versus rural versus suburban locations Nice to Know	City versus rural versus suburban locations Don't Care
Marketing and promotions efforts	Marketing and promotions efforts Critically Important	Marketing and promotions efforts Important	Marketing and promotions efforts Nice to Know	Marketing and promotions efforts Don't Care
Community involvement	Community involvement Critically Important	Community involvement Important	Community involvement Nice to Know	Community involvement Don't Care

Other (please specify)

Question Title

* 3. The database the will house this information requires each markt to complete a questionnaire that will identify the market's position with each criteria. Would you be willing to complete a full questionnaire to allow the project to include you in this web-based tool?

Yes

No

Comment

Question Title

* 4. To keep the database current year after year, the datebase must be updated. If each market was given access to the backside of the website housing the database, would you be willing to update your market information each year or whenever a change of information is required?

Yes

No

Will do it, but may need guidance

Comments

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* 5. What suggestions do you have for the project team to make this web based decision tree more relevant to you?

Question Title

* 6. Would you be interested in participating in this project if grant funds are awarded?

Yes (Please provide name and contact information below

No

Name/Contact information: