2025 NCSEA Brand Survey NCSEA is assessing our visual brand, and we’re seeking quick feedback from structural engineers on what works and what should be improved. Thank you for your input!Please note, this process will not require SEAs to change their own logos, but SEAs may adopt the design voluntarily if it aligns with their goals. Question Title * 1. For how many years have you been practicing in the engineering profession? (Required.) 0-2 3-5 6-10 11-20 21+ Question Title * 2. Describe what the NCSEA brand means to you. (please select up to 3) (Required.) Advocate for the profession Trusted source of technical knowledge and guidance Forward-thinking and innovative Represents unity and collaboration among SEAs Traditional / resistant to change Feels disconnected from local SEAs Formal or bureaucratic Not easily approachable or responsive Other (please specify) Question Title * 3. How would you describe NCSEA’s reputation in the industry? (Required.) Very Strong Strong Neutral Somewhat Weak Very Weak Question Title * 4. How would you describe NCSEA’s visual brand reputation (logo, brand materials, marketing materials)? (Required.) Very Strong Strong Neutral Somewhat Weak Very Weak Question Title * 5. On a scale of 0 to 5 (0 being not recognizable and 5 being extremely recognizable), how recognizable is NCSEA’s visual identity (logo, color, etc) compared to other professional associations, such as your local SEA, SEI, CASE, etc…? (Required.) 0 5 Clear i We adjusted the number you entered based on the slider’s scale. Question Title * 6. On a scale from 0-5 (0 being not at all likely and 5 being extremely likely), how likely are you to embrace significant change to the NCSEA logo? (Required.) 0 5 Clear i We adjusted the number you entered based on the slider’s scale. Question Title * 7. (Optional) Please provide comments about your previous response. Question Title * 8. Of these options, how would you describe NCSEA’s personality if it were a person? (Required.) Trusted Mentor: Guiding, Experienced, Wise Innovative Pioneer: Creative, Modern, Willing to Take Risks Supportive Peer: Approachable, Collaborative, Community-Focused Professional Advocate: Persuasive, Strategic, Represents the Profession, Externally Visionary Leader: Forward-Looking, Inspiring, Pushing the Profession Ahead Nerdy Friend: Reliable, Smart, Persistent Question Title * 9. Open-ended response: What do you think sets NCSEA apart from other structural engineering or professional organizations? Done