What are your views on public relations for gaming & esports companies?

Lack of bandwidth or expertise to develop meaningful owned blog content

Do not understand the ROI of PR efforts

Unable to get media to pay attention to your story

Inability to grow social media following/audience/community

Other (please specify)

Earn media coverage in mainstream press outlets

Place launch stories in endemic, esports/gaming media

Earn visibility through organic or paid relationships with streamers, content creators, and other influencers

Grow engagement and audience on social media channels

Other (please specify)

Do I need to know the right people to land top-tier press coverage?

If I’m advertising in a media outlet, is my story more likely to get covered?

How important is it to time my story with a current trend?

Do I need to be a household brand or have influencers, celebrities, athletes, etc. tied to my launch to earn top tier coverage?

Other (please specify)

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