1.How many days did you attended Summerfest in 2023?

0

1

2

3

4

5

6

7

8

9

2.Which of the following Music Genres are you most interested in seeing more of at Summerfest?

Rap/Hip-Hop

Country

Pop

Rhythm & Blues (R&B)

Alternative/Indie

Classic Rock/Classic Hits

Active Rock

Metal

Electronic Dance Music (EDM)

Folk/Americana

Gospel

Reggaeton/Latin

K-Pop

Jam Band

Reggae

Jazz

Other (please specify)

3.What artists/bands do you hope to see perform on the ground stages that are included with a General Admission ticket at Summerfest in 2024?

4.What artists/bands do you hope to see perform at the American Family Insurance Amphitheater at Summerfest 2024?

5.What artists/bands are you listening to the most right now?

6.Beyond music, which of the following MOST motivate you to attend Summerfest? (mark all that apply)

Interact with festival sponsor activations

Explore the Festival’s host city

Hang out with family/friends

Purchase concert merchandise and/or apparel

Purchase food and drink from festival vendors

Shop at merchandise vendors

View fireworks

Free Admission Promotion

None of the above

Other (please specify)

7.What do you think Summerfest is missing from an experience standpoint (VIP upgrades, on-site activities and experiences, food and beverage options, etc.)?

8.What is your email address?

9.What is the 5-digit zip code of your home/permanent address?

10.What is your gender? (select one)

Man

Woman

Non-binary people

Prefer not to answer

Prefer to self-describe

11.What is your age?

Under 18

18-24

25-34

35-44

45-54

55+