Exit this survey Dental Lab Market Survey Page1 / 1 Question Title * 1. Have you been approached by a marketing company in the past? Yes No Question Title * 2. What methods do you currently employ to market your laboratory? Surveys Website Brochure Newsletter Advertising Social Media Blog E-Campaigns Promotions - Direct Mail Promotions - Online Media Continuing Education Sponsorship Study Club Sponsorship Other (please specify) Question Title * 3. Which of the above mentioned marketing methods that you are currently not using and would like to? Surveys Website Brochure Newsletter Blog E-Campaign Promotion - Direct Mail Promotion - Online Media Social Media Advertising Continuing Education Sponsorship Study Club Sponsorship Other (please specify) Question Title * 4. What approximate percentage of your operating budget do you allocate to marketing your laboratory? 0% 1%-5% 5%-7% 7%-10% 10%+ Question Title * 5. Do you feel that the amount of your budget you allocate to marketing your business is: Too Low The Right Amount Too Much I don't know, I haven't measured the results of my marketing efforts Question Title * 6. Define the size of your laboratory, only include yourself if you actively working at the bench each day: 1-3 Technicians 4-6 Technicians 7-10 Technicians 11-15 Technicians 16+ Technicians Question Title * 7. What trends or outside influences have had the greatest impact on how you operate your dental laboratory? High Moderate Minimal N/A Digital Technology Digital Technology High Digital Technology Moderate Digital Technology Minimal Digital Technology N/A The Economy The Economy High The Economy Moderate The Economy Minimal The Economy N/A Skilled Worker Shortage Skilled Worker Shortage High Skilled Worker Shortage Moderate Skilled Worker Shortage Minimal Skilled Worker Shortage N/A Inexpensive Competition Inexpensive Competition High Inexpensive Competition Moderate Inexpensive Competition Minimal Inexpensive Competition N/A Social Media Social Media High Social Media Moderate Social Media Minimal Social Media N/A How? Question Title * 8. If you were to work with a Dental Laboratory Marketing company what working relationship would best suit your laboratory? Retainer Based - long term (6 months - 1 year+), fixed rate Project Based - short term (3 months - 6 months), hourly rate Other (please specify) Question Title * 9. How many years have you been in business? Question Title * 10. At what time of the year are you most likely to invest in this type of service? Done