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Couch Buying Decision Factors
1.
What is the most important factor you consider when buying a couch?
Price
Comfort
Style
Durability
Brand
Size
2.
Which of the following styles do you prefer for a couch?
Modern
Traditional
Contemporary
Rustic
Industrial
Mid-century
3.
How do you usually gather information before purchasing a couch?
Online reviews
In-store visits
Friends and family recommendations
Social media
Catalogs
4.
What is your preferred price range for a couch?
Under $500
$500 - $1000
$1000 - $2000
Over $2000
5.
How often do you buy a new couch?
Every year
Every 2-3 years
Every 4-5 years
More than 5 years
6.
What is the primary reason for your last couch purchase?
Replacing an old couch
Redecorating
Moving to a new home
Adding extra seating
Impulse buy