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Parent Survey: The Basics

Smart Start is planning a campaign to help more parents learn about The Basics — a program highlighting five simple and fun things parents can do to help young children beginning at birth to grow up smart and happy.

If you use The Basics, we’d love to hear from you! This survey has 13 questions and should take no more than 10 minutes to complete. Your answers are very important to us.

Formation PR & Brand is running the survey. Your answers are private and will only be seen by our research team.

At the end, you can give your name and contact information if you want to be entered in a drawing for a $100 gift card.
1.How old is your child or children? (check all that apply)(Required.)
2.What worries you most about parenting? (check all that apply)(Required.)
3.Where did you first hear about The Basics? (choose one)(Required.)
4.How long have you used The Basics? (choose one)(Required.)
5.How do you get ongoing information about The Basics? (check all that apply)(Required.)
6.What motivates you the most to use The Basics? (choose one)(Required.)
7.Which features of The Basics are most important to you? (choose up to 3)(Required.)
8.Which of the five Basics do you use most? (check all that apply)(Required.)
9.What advice would you give other parents about using The Basics?
10.Who do you trust most for parenting advice? (choose up to 3)(Required.)
11.Where do you usually look for parenting info? (check all that apply)
12.If you use social media, which two platforms do you use most for parenting information? (check two)(Required.)