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* 1. What do you enjoy the MOST about drinking Crio Bru? (check 1-3 options that most closely apply)

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* 2. For you, what was/is the biggest barrier to trying Crio Bru Brewed Cacao for the first time? (Select 1-3 options that MOST CLOSELY apply)

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* 3. Why do you drink Crio Bru Brewed Cacao? (Check 1-3 boxes that MOST CLOSELY apply)

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* 4. Which taglines for our brand/product do you like the best? (Check 1-2 boxes that MOST CLOSELY apply)

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* 5. Do you drink tea?

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* 6. Do you drink coffee?

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* 7. Do you love coffee?

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* 8. Which of the following most closely applies to you as it relates to coffee? (Answer one)

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* 9. Which of the following most closely applies to you as it relates to coffee? (Answer one)

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* 10. Rank the following health benefits of brewed cacao in order of importance:

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* 11. Which of the following applies regarding making Iced Crio Bru Brewed Cacao at home? (Choose one)

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* 12. What NEW limited edition or seasonal varieties would you suggest that we come out with?

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* 13. To what degree do you associate "High Quality" with Crio Bru? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 14. To what degree do you associate "Great Customer Service" with Crio Bru? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 15. To what degree do you associate "Excellent Taste" with Crio Bru? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 16. To what degree do you associate "Timely Shipping" with Crio Bru? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 17. To what degree do you associate "Great Brewing Experience" with Crio Bru? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 18. To what degree do you associate "Very Convenient" with Crio Bru? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 19. To what degree do you associate "Great Energy Boost" with Crio Bru? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 20. To what degree do you associate "Very Healthy" with Crio Bru? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 21. To what degree do you associate "Very Indulgent" with Crio Bru? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 22. To what degree do you associate "Great Value" with Crio Bru? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 23. To what degree do you associate "Great Packaging and Brand Design" with Crio Bru? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 24. To what degree do you associate "Very Sustainable, People and Planet Friendly Brand" with Crio Bru? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 25. To what degree do you associate "Interesting & Engaging Content, Ads, and Emails" with Crio Bru? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 26. To what degree do you associate "Premium, Interesting & Engaging Website" with Crio Bru? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 27. To what degree do you associate "Easy & Convenient Purchase Experience on Website? (5 stars=Very Closely Associated to 1 star=Not Associated At All)

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* 28. What do you/your household most often use to brew Crio Bru?

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* 29. What do you/your household most often add to your Crio Bru? (check all that apply)

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* 30. What new Crio Bru products would interest you? (Check all that apply)

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* 31. Which of the following do you like/identify with? [Health]

  Uninterested/Never Heard Of Somewhat Interested Very Interested
Healthy Habits
Trader Joe's
Natural foods 
Keto
Whole Foods Market
Organic
Vegan
Milk substitute
Paleo
Farm to Table

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* 32. What is your gender?

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* 33. What is your age?

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* 34. You have a chance of winning a Crio Bru Brewed Cacao gift card for participating in this survey. What email address should we send the $100 Crio Bru Brewed Cacao gift card to in the event that you win the drawing? (Your submission below will used for no other purposes)

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* 35. Thank you for your participation in this study. We will be in touch via email once the winner has been selected. Is there anything else you would like to let us know?

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