Age Friendly businesses are people friendly businesses!

The older adult consumer base is diverse, fast-growing, and controls a significant share of discretionary spending in the United States. Did you know that currently 32% of Cape Ann residents are age 60 or older and that number is projected to jump to 40% by 2030?

Age Friendly businesses implement simple strategies to create a welcoming environment that attracts, serves, and retains older adult customers. There are practical, no-cost or low-cost changes that can make businesses more age friendly, some examples include:

- Keep aisles clear
- Install well-lit signage with large, clear fonts
- Make websites easy to navigate with zoom control/text resize features
- Offer home delivery
- Provide staff training on how best to work with older adults
- Assure information is available online and via telephone

Making simple changes that benefit older customers is good for all customers.

We want to hear from business owners and managers regarding the age and dementia friendly strategies you are currently utilizing and what additional information would be helpful to you. 

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* 1. Where is your business located?

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* 3. Have you thought about what is needed to best serve your older adult customers?

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* 4. Are you aware of Age Friendly business practices?

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* 5. Do you feel that your business currently has age friendly practices in place?

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* 6. Have you thought about what is needed to best serve your customers who are living with dementia?

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* 7. Are you aware of Dementia Friendly business practices?

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* 8. Do you feel that your business currently has practices in place to better serve people living with dementia and their caregivers?

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* 9. Please share any additional comments here.

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* 10. What method(s) would you prefer to receive information on Age and Dementia Friendly business practices? Please check all that apply.

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* 11. Optional: Please complete the information below to be added to our mailing list and receive free resources, information or training on Age and Dementia Friendly Business practices.

We want to hear from as many people as possible and would appreciate your sharing the link to this survey with other businesses in the communities of Essex, Gloucester, Manchester-by-the-Sea, or Gloucester.
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