2019 Pool & Hot Tub Alliance Membership Survey

Question Title

* 1. What is the main business your company provides?

Manufacturer

Distributor

Manufacturer Agent

Builder

Service Company

Retail

Professional Pool Management

Instructor

Professional Affiliate

Question Title

* 2. In which region is your company based?

Northeast

Southeast

Midwest

West

Nationwide

Question Title

* 3. What is your company's annual revenue?

Under $250,000

$250,000 to $750,000

$750,000 to $2 million

$2 million to $5 million

$5 million to $10 million

$10 million and up

Question Title

* 4. How many years has your company been in business?

1-3

4-10

11-20

20+

Question Title

* 5. Have you heard about the merger of The Association of Pool & Spa Professionals (APSP) and the National Swimming Pool Foundation (NSPF) to form the Pool & Hot Tub Alliance (PHTA)?

Yes

Question Title

* 6. How do you feel about the merger?

Positive

Neutral

Negative

Not aware of the merger

Question Title

* 7. Are you a member of PHTA?

Yes

Question Title

* 8. What do you or your company feel is the greatest benefit you receive from being a member of PHTA?

Question Title

* 9. How important is it for PHTA to do the following?

	not important	somewhat important	very important
Raise the level of professionalism in the industry	Raise the level of professionalism in the industry not important	Raise the level of professionalism in the industry somewhat important	Raise the level of professionalism in the industry very important
Provide the best industry education	Provide the best industry education not important	Provide the best industry education somewhat important	Provide the best industry education very important
Grow the industry workforce	Grow the industry workforce not important	Grow the industry workforce somewhat important	Grow the industry workforce very important
Educate the public about the value of the pool and hot tub industry	Educate the public about the value of the pool and hot tub industry not important	Educate the public about the value of the pool and hot tub industry somewhat important	Educate the public about the value of the pool and hot tub industry very important
Protect the industry from unnecessary government and regulatory roadblocks	Protect the industry from unnecessary government and regulatory roadblocks not important	Protect the industry from unnecessary government and regulatory roadblocks somewhat important	Protect the industry from unnecessary government and regulatory roadblocks very important

Question Title

* 10. If you are not a member, please tell us why?

Question Title

* 11. Please provide your opinion on the following

	Not Good	Below Average	Average	Good	Fantastic
PHTA Government Relations	PHTA Government Relations Not Good	PHTA Government Relations Below Average	PHTA Government Relations Average	PHTA Government Relations Good	PHTA Government Relations Fantastic
PHTA International Awards of Excellence	PHTA International Awards of Excellence Not Good	PHTA International Awards of Excellence Below Average	PHTA International Awards of Excellence Average	PHTA International Awards of Excellence Good	PHTA International Awards of Excellence Fantastic
PHTA's Weekly Enewsletter	PHTA's Weekly Enewsletter Not Good	PHTA's Weekly Enewsletter Below Average	PHTA's Weekly Enewsletter Average	PHTA's Weekly Enewsletter Good	PHTA's Weekly Enewsletter Fantastic
PHTA University	PHTA University Not Good	PHTA University Below Average	PHTA University Average	PHTA University Good	PHTA University Fantastic
PHTA Chapters	PHTA Chapters Not Good	PHTA Chapters Below Average	PHTA Chapters Average	PHTA Chapters Good	PHTA Chapters Fantastic
PHTA WAVE Young Professionals Network	PHTA WAVE Young Professionals Network Not Good	PHTA WAVE Young Professionals Network Below Average	PHTA WAVE Young Professionals Network Average	PHTA WAVE Young Professionals Network Good	PHTA WAVE Young Professionals Network Fantastic
PHTA Councils and Committees	PHTA Councils and Committees Not Good	PHTA Councils and Committees Below Average	PHTA Councils and Committees Average	PHTA Councils and Committees Good	PHTA Councils and Committees Fantastic
Codes & Standards	Codes & Standards Not Good	Codes & Standards Below Average	Codes & Standards Average	Codes & Standards Good	Codes & Standards Fantastic
GENESIS®	GENESIS® Not Good	GENESIS® Below Average	GENESIS® Average	GENESIS® Good	GENESIS® Fantastic
World Aquatic Health Conference	World Aquatic Health Conference Not Good	World Aquatic Health Conference Below Average	World Aquatic Health Conference Average	World Aquatic Health Conference Good	World Aquatic Health Conference Fantastic
Step into Swim	Step into Swim Not Good	Step into Swim Below Average	Step into Swim Average	Step into Swim Good	Step into Swim Fantastic
Certified Pool & Spa Operator Course	Certified Pool & Spa Operator Course Not Good	Certified Pool & Spa Operator Course Below Average	Certified Pool & Spa Operator Course Average	Certified Pool & Spa Operator Course Good	Certified Pool & Spa Operator Course Fantastic
Member Perks Program	Member Perks Program Not Good	Member Perks Program Below Average	Member Perks Program Average	Member Perks Program Good	Member Perks Program Fantastic
PHTA Insurance Offerings	PHTA Insurance Offerings Not Good	PHTA Insurance Offerings Below Average	PHTA Insurance Offerings Average	PHTA Insurance Offerings Good	PHTA Insurance Offerings Fantastic

Question Title

* 12. Rate your overall membership satisfaction

Membership has exceeded my expectations

Membership has met my expectations

Membership has fallen short of my expectations

Other (please specify)

Question Title

* 13. Is there anything that prevents you from getting the most out of your PHTA membership?

Not enough time

Financial limitations

Don't know where to find resources or who to contact

PHTA does not offer the right services for my business

I am getting what I need from my membership

Question Title

* 14. Please choose the top 5 offerings that you value most

PHTA Government Relations

PHTA International Awards of Excellence

PHTA E-newsletter

PHTA University

PHTA Certifications

PHTA WAVE Young Professionals Network

PHTA Councils and Committees

Codes & Standards

World Aquatic Health Conference

Step into Swim

Certified Pool & Spa Operator Course

PHTA Member Perks

PHTA 401k Insurance Program

GENESIS®

Question Title

* 15. Where else do you get your education and training aside from PHTA?

In-house Training

PHTA Chapter Association

Manufacturer Training Events/Programs

Other industry associations/nonprofit training groups. (Please list the group name that you receive this training from.)

Question Title

* 16. Which topics would you like PHTA to provide education on?

Attracting and Retaining Employees

Supervising

Business Strategies/Financial

Marketing

Training in Spanish

Technical Knowledge

Social Media Training

Leadership

Other (please specify)

Question Title

* 17. What can PHTA do to improve your membership experience?

Question Title

* 18. What type of education or program should PHTA provide that we are not currently?

Question Title

* 19. Any suggestions or comments? We value your feedback.

Question Title

* 20. If you are not a member and would like membership information emailed to you, please enter your information and PHTA will send you membership benefits information.

Name

Company

Email Address

Question Title

* 21. If you would like to be entered to win a $500 American Express gift card for completing this survey, please enter your information below.

Name

Company

Address

City/Town

State/Province

ZIP/Postal Code

Country

Email Address

Phone Number

Question Title

* 22. What age demographic do you fall under?

Under 18

18-24

25-34

35-44

45-54

55-64

65+