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* 1. My business is a (check all that apply):

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* 2. How long have you been in business?

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* 3. In the last 12 months, what is the approximate total wholesale revenue generated from sales in the following categories:

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* 4. In the last 12 months, what are the approximate total units sold wholesale in the following categories:

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* 5. In the last 12 months, what is your approximate total retail revenue generated from sales in the following categories:

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* 6. In the last 12 months, what are the approximate total units sold retail in the following categories:

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* 7. Do you manufacture or retail the following items:

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* 8. Retailers, who are your biggest competitors?

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* 9. If you operate as an educator, do you charge for education consulting services?

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* 10. Approximate total revenue generated from educational activities primarily related to babywearing (e.g. classes, consultations)

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* 11. Approximate number of people reached through in-person educational efforts primarily related to babywearing (ex. one-on-one consultations, small group or intensive class settings):

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* 12. Approximate number of people reached through large group in person educational efforts primarily related to babywearing:

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* 13. Approximate number of people reached through online educational efforts primarily related to babywearing:

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* 14. Have you accessed professional babywearing education training in the last 5 years?

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* 15. Do you also work as a retailer or manufacturer?

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* 16. Do you work in an additional educational/support role in conjunction with babywearing education?

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* 17. What social media platforms do you currently utilize?

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* 18. The following 7 questions relate to employment numbers in your company in 2019-20.
How many full-time paid employees (including owners) did you have in 2019?

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* 19. How many part-time paid employees (including owners) did you have in 2019?

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* 20. How many new full-time paid employees did you hire in 2019?

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* 21. How many new part-time paid employees did you hire in 2019?

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* 22. How many paid full-time employees were lost and not replaced in 2019?

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* 23. How many paid part-time employees were lost and not replaced in 2019?

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* 24. How many sub-contractors did you employ in 2019?

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* 25. What is your sales projection for baby carriers and related accessories in 2020-21 compared to 2019-20?

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* 26. What is your projection for babywearing education revenue generated in 2020-21 compared to 2019-20?

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* 27. In what country is your company headquarters located?

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* 28. Into which regions do you sell your products or provide your services (please select all that apply)?

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* 29. Do you plan to expand into new regions or markets this year? If so, where?

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* 30. Do you plan to withdraw from current markets this year? If so, where?

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* 31. Do you carry product liability insurance?

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* 32. My business is primarily (please select all that apply):

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* 33. Which of these trade shows or conferences do you generally attend?

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* 34. Manufacturers: what could retailers and educators do that would support you as a manufacturer?

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* 35. Educators: what could manufacturers and retailers do that would support you as an educator?

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* 36. Retailers: what could manufacturers and educators do that would support you as a retailer?

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* 37. What has been your biggest struggle as a business owner during the past year?

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* 38. What do you anticipate will be your biggest struggle in the coming year?

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* 39. What products or services could the BCIA help with either through discounts, group purchasing, education, advocacy, business promotion etc?

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* 40. If you are a BCIA member, why did you join the BCIA?

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* 41. Do you plan to renew your BCIA membership? Why or why not?

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