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MotorCities Assessment Survey for E-News & Social 

Introduction

The MotorCities National Heritage Area staff and board would like to take some time with you, our social media followers and e-newsletter subscribers, to reimagine and recalibrate how we engage with you and ways we might strengthen our relationship.  To that end, we have created this survey that we would like you complete. 
Please take about 10 minutes of your time to take this anonymous survey and let us know if you have any other feedback or questions.  The results of the survey will help inform our strategic plan moving into the future.
1.Tell us why you follow MotorCities social media and/or subscribe to our weekly e-newsletter, "You 'Auto' Know"?
2.Do you understand the connection between MotorCities & the National Park Service?
3.How do you think we can better take advantage of this connection?
Using the following scale, please assess, by selecting the appropriate number, the importance of whether these current MotorCities member benefits would influence you to join:

1 = Not at all Important
2 = Unimportant
3 = Neither Important or Unimportant
4 = Important
5 = Very Important 

NA = Not Aware Of or Unfamiliar
4.Admission and gift shop discounts for MotorCities' partner attractions
5.Annual MotorCities membership premium (in past years, this has been a sticker, trivia cards, key chain, pen, or luggage tag)
6.Invitation to MotorCities Annual Meeting 
7.Discount pricing to MotorCities' public events
Using the following scale, please assess, by selecting the appropriate number, the importance of these MotorCities programs:

1 = Not at all Important
2 = Unimportant
3 = Neither Important or Unimportant
4 = Important
5 = Very Important 

NA = Not Aware Of or Unfamiliar
8.Listing of events and exhibits on the events section of the MotorCities.org website
9.Promotion of events, exhibits, etc. on MotorCities’ social media platforms
10.Promotion of events, exhibits, etc. via MotorCities’ weekly e-newsletter
11.Making Tracks website detailing the African American experience in the auto industry
12.Southwest Detroit Auto Heritage Guide on the MotorCities website
13.Many Voices, One Story page on website (part of MotorCities' diversity, equity, inclusion and accessibility initiative)
14.MotorCities Wayside Interpretive Signs (more than 250 around region)
15.MotorCities’ new Junior Ranger program
16.MotorCities’ new Cruise Club events and membership add-on
17.MotorCities Pollinator Pledge (initiative with National Park Service)
18.MotorCities auto-themed tour operator partnerships
19.Fort Street Bridge Interpretive Park in southwest Detroit
20.MotorCities Challenge Grants and Mini Grant Program
21.MotorCities Passport Guide
22.MotorCities Brochure
23.Regular “MotorCities On The Road” (formerly MotorCities At Home) programs via Zoom or in-person featuring MotorCities' Speakers Bureau
24.Periodic “Lunch & Learn” events either in-person or via Zoom
25.MotorCities Annual Awards of Excellence/Michigan Auto Heritage Day, hosted annually
26.MotorCities Highway Signs (14 on Interstates that announce “Entering MotorCties National Heritage Area”)
27.Over the years, MotorCities has collaborated with local leaders around the national heritage area to create large scale programs such as more than 250 wayside interpretive exhibits. Is there another activity MotorCities could champion that would connect the region?
28.Do you have any other suggestions for MotorCities as we plan for the future?
Your input helps us help you. Thank you for your feedback!