Wildlife Watcher - Consumer Survey

Welcome to the Wildlife Watcher Consumer Survey

Thank you for taking part in this survey. It should take about 5-10 minutes to complete. Working as part of the Cruelty-free Optics project, we are looking to understand UK wildlife watching audiences and their buying habits, including their choice of optics, cameras, reading material, television programmes and more. We want to understand your motivations and values as a consumer, and the kinds of causes you care about. Thank you.
Privacy Policy

Your answers will be treated confidentially. You do not have to provide your name or contact details, but there is an option to do so. If you provide a name and email address, we will contact you once via email to let you know when the results of the survey are published. Your answers and any personal data you opt-in to share will be held securely for a maximum of six months on one device, and analysed by the project manager. We promise not to sell your data. Your answers will be used to draw out trends in the consumer habits of wildlife watchers. You can opt out of the survey at any time, raise any questions or withdraw your data by contacting enquiries@crueltyfreeoptics.co.uk.

This is an independent follow-up consumer survey to the Ethical Consumer reports (2016, 2018, 2020) examining the ethics of optics companies. All data will be treated objectively and in an unbiased manner. By clicking 'Next' you agree to the Terms and Conditions.

Thank you!
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