PC18225_Product Launch Question Title * 1. When do you typically begin planning a product launch? 12-18 months before launch 18-24 months before launch 2-3 years before launch 3-5 years before launch 5+ years before launch OK Question Title * 2. What are your key challenges associated with a product launch? Check all that apply. Pricing/timeline Pricing strategy Contracting models Engaging payers early Distribution strategy Generating brand awareness HCP engagement Other OK Question Title * 3. What is your role within your organization? Product Launch Commercialization Market Access Marketing Brand Management Product Management OK Question Title * 4. To whom do you report? OK DONE