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* 1. Have you ever planned your approach in advance of an in-store Black Friday sale?

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* 2. Are you a last minute shopper? Have you been seen roaming the hallow halls of a megastore hours before the clock strikes Dec. 25?

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* 3. Ten years ago, how did you shop during the holiday season?

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* 4. Five years ago, how did you shop during the holiday season?

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* 5. How do you plan to conduct the majority of holiday shopping this year?

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* 6. Ten years from now, how do you anticipate you’ll shop during the holiday season?

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* 7. True or false: deciding on what gifts each family member deserves feels like deciding who you’d vote off a desert island first?

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* 8. Are you more likely to spend more for a product that is personalized?

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* 9. Is there a “wow” factor to seeing a product made to your specifications, directly in front of you?

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* 10. What percentage of your holiday shopping do you do via app?

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* 11. Do you go to bed extra early on Thanksgiving night to prepare for Black Friday and blame it on the turkey tryptophan?

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* 12. Have you ever taken Cyber Monday off of work? Yes, calling in sick is relevant.

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* 13. When you get personalized direct mail, are you more likely to action on the offer?

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* 14. Do catalogs help you decide what items you want to purchase (in a store or online)?

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* 15. Have you ever received a personalized catalog?

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* 16. What is the adrenaline rush you feel when the store doors open on Black Friday most equivalent to?

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* 17. Do you buy yourself items on Black Friday?

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* 18. What would you rather do than deal with customer service at a retailer during the holidays?

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* 19. How last minute of a shopper are you?

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* 20. If you could shop for the holidays entirely online, would you?

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* 21. Have you ever been frustrated trying to return a gift after the holidays?

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* 22. Have you ever kept a gift you didn’t want/like because you feared the return process?

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* 23. When navigating post-Holiday returns, have you ever accessed customer service via social media?

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