2012 eHope Readership Survey

eHope Readership Survey

This survey will help us evaluate and improve eHope. It's short and should only take you about five minutes.

Your answers will be confidential, and you won't be identified or be placed on any additional email lists by participating.

If you choose to include your name and email or phone number, you'll be entered into a random drawing for one of two gift cards worth $25 in gasoline. Your name and contact information will only be used to contact you if you are selected in the drawing. All questions marked with an asterisk (*) must be answered to successfully submit the survey. If you have questions about this survey, please contact Alicia Di Rado, director of publications, at adirado@coh.org.

Question Title

* 1. Most articles in eHope are:

Too long

Too short

Just right

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* 2. Most articles in eHope are:

Easy to understand

Neither easy nor complicated

Hard to understand

Question Title

* 3. Please rank eHope topics that you’re most interested in, in order from 1 to 7, with 1 being the MOST interesting to you and 7 being the LEAST interesting. Each number from 1 to 7 can only be used once, and all items must be ranked.

	1 (Most Interesting)	2	3	4	5	6	7 (Least Interesting)
Celebrities who visit or support City of Hope	Celebrities who visit or support City of Hope 1 (Most Interesting)	Celebrities who visit or support City of Hope 2	Celebrities who visit or support City of Hope 3	Celebrities who visit or support City of Hope 4	Celebrities who visit or support City of Hope 5	Celebrities who visit or support City of Hope 6	Celebrities who visit or support City of Hope 7 (Least Interesting)
City of Hope educational programs you can participate in and learn from	City of Hope educational programs you can participate in and learn from 1 (Most Interesting)	City of Hope educational programs you can participate in and learn from 2	City of Hope educational programs you can participate in and learn from 3	City of Hope educational programs you can participate in and learn from 4	City of Hope educational programs you can participate in and learn from 5	City of Hope educational programs you can participate in and learn from 6	City of Hope educational programs you can participate in and learn from 7 (Least Interesting)
Information you can use to protect or maintain your health	Information you can use to protect or maintain your health 1 (Most Interesting)	Information you can use to protect or maintain your health 2	Information you can use to protect or maintain your health 3	Information you can use to protect or maintain your health 4	Information you can use to protect or maintain your health 5	Information you can use to protect or maintain your health 6	Information you can use to protect or maintain your health 7 (Least Interesting)
Interviews with City of Hope experts about disease topics and tips in their own words	Interviews with City of Hope experts about disease topics and tips in their own words 1 (Most Interesting)	Interviews with City of Hope experts about disease topics and tips in their own words 2	Interviews with City of Hope experts about disease topics and tips in their own words 3	Interviews with City of Hope experts about disease topics and tips in their own words 4	Interviews with City of Hope experts about disease topics and tips in their own words 5	Interviews with City of Hope experts about disease topics and tips in their own words 6	Interviews with City of Hope experts about disease topics and tips in their own words 7 (Least Interesting)
New treatments and scientific discoveries at City of Hope	New treatments and scientific discoveries at City of Hope 1 (Most Interesting)	New treatments and scientific discoveries at City of Hope 2	New treatments and scientific discoveries at City of Hope 3	New treatments and scientific discoveries at City of Hope 4	New treatments and scientific discoveries at City of Hope 5	New treatments and scientific discoveries at City of Hope 6	New treatments and scientific discoveries at City of Hope 7 (Least Interesting)
Stories about City of Hope patients/survivors	Stories about City of Hope patients/survivors 1 (Most Interesting)	Stories about City of Hope patients/survivors 2	Stories about City of Hope patients/survivors 3	Stories about City of Hope patients/survivors 4	Stories about City of Hope patients/survivors 5	Stories about City of Hope patients/survivors 6	Stories about City of Hope patients/survivors 7 (Least Interesting)
Ways to support City of Hope (like fundraising events or products you can buy to benefit City of Hope)	Ways to support City of Hope (like fundraising events or products you can buy to benefit City of Hope) 1 (Most Interesting)	Ways to support City of Hope (like fundraising events or products you can buy to benefit City of Hope) 2	Ways to support City of Hope (like fundraising events or products you can buy to benefit City of Hope) 3	Ways to support City of Hope (like fundraising events or products you can buy to benefit City of Hope) 4	Ways to support City of Hope (like fundraising events or products you can buy to benefit City of Hope) 5	Ways to support City of Hope (like fundraising events or products you can buy to benefit City of Hope) 6	Ways to support City of Hope (like fundraising events or products you can buy to benefit City of Hope) 7 (Least Interesting)

Question Title

* 4. How often do you use or read the following?

	Daily	Weekly	Monthly	Rarely	Never
Facebook	Facebook Daily	Facebook Weekly	Facebook Monthly	Facebook Rarely	Facebook Never
Twitter	Twitter Daily	Twitter Weekly	Twitter Monthly	Twitter Rarely	Twitter Never
Google+	Google+ Daily	Google+ Weekly	Google+ Monthly	Google+ Rarely	Google+ Never
Flickr	Flickr Daily	Flickr Weekly	Flickr Monthly	Flickr Rarely	Flickr Never
YouTube	YouTube Daily	YouTube Weekly	YouTube Monthly	YouTube Rarely	YouTube Never
RSS feed	RSS feed Daily	RSS feed Weekly	RSS feed Monthly	RSS feed Rarely	RSS feed Never
iPad or other tablet	iPad or other tablet Daily	iPad or other tablet Weekly	iPad or other tablet Monthly	iPad or other tablet Rarely	iPad or other tablet Never
Smartphone	Smartphone Daily	Smartphone Weekly	Smartphone Monthly	Smartphone Rarely	Smartphone Never
Blogs	Blogs Daily	Blogs Weekly	Blogs Monthly	Blogs Rarely	Blogs Never

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* 5. What’s your favorite way to get health news and information? Rank them in order of preference from 1 through 8, with 1 being your MOST preferred and 8 your LEAST preferred. Each number can be used only once and all items must be ranked.

	1 (Most Preferred)	2	3	4	5	6	7	8 (Least Preferred)
Blogs	Blogs 1 (Most Preferred)	Blogs 2	Blogs 3	Blogs 4	Blogs 5	Blogs 6	Blogs 7	Blogs 8 (Least Preferred)
News graphics	News graphics 1 (Most Preferred)	News graphics 2	News graphics 3	News graphics 4	News graphics 5	News graphics 6	News graphics 7	News graphics 8 (Least Preferred)
Online audio/Podcasts	Online audio/Podcasts 1 (Most Preferred)	Online audio/Podcasts 2	Online audio/Podcasts 3	Online audio/Podcasts 4	Online audio/Podcasts 5	Online audio/Podcasts 6	Online audio/Podcasts 7	Online audio/Podcasts 8 (Least Preferred)
Photo slideshows	Photo slideshows 1 (Most Preferred)	Photo slideshows 2	Photo slideshows 3	Photo slideshows 4	Photo slideshows 5	Photo slideshows 6	Photo slideshows 7	Photo slideshows 8 (Least Preferred)
Radio and television	Radio and television 1 (Most Preferred)	Radio and television 2	Radio and television 3	Radio and television 4	Radio and television 5	Radio and television 6	Radio and television 7	Radio and television 8 (Least Preferred)
Videos	Videos 1 (Most Preferred)	Videos 2	Videos 3	Videos 4	Videos 5	Videos 6	Videos 7	Videos 8 (Least Preferred)
Written articles and Q&As in print	Written articles and Q&As in print 1 (Most Preferred)	Written articles and Q&As in print 2	Written articles and Q&As in print 3	Written articles and Q&As in print 4	Written articles and Q&As in print 5	Written articles and Q&As in print 6	Written articles and Q&As in print 7	Written articles and Q&As in print 8 (Least Preferred)
Written articles and Q&As on the Web	Written articles and Q&As on the Web 1 (Most Preferred)	Written articles and Q&As on the Web 2	Written articles and Q&As on the Web 3	Written articles and Q&As on the Web 4	Written articles and Q&As on the Web 5	Written articles and Q&As on the Web 6	Written articles and Q&As on the Web 7	Written articles and Q&As on the Web 8 (Least Preferred)

Question Title

* 6. Which of these eHope features do you look at regularly? (Check all that apply)

Articles

Public events listing

Quick Poll

Did You Know?

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* 7. If I could pick one thing, I would like to see more of this in eHope:

City of Hope’s take on news from around the country about cancer

Links to more health resources online

Longer stories about City of Hope research or treatment with more details about dealing with specific kinds of disease

Photos from events like Walk for Hope

Photos or pictures that help me understand science or health topics

Quizzes

Shorter stories about City of Hope research or treatment with lists that are quick to read

“Super foods” recipes

Survivors’ experiences in their own words

Videos

Other (please specify)

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* 8. Why do you subscribe to eHope? Do you have any other comments about eHope?

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* 9. Please tell us about yourself. Information will be used only to understand our audience.

Gender:

Female

Male

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* 10. Age?

Under 25

25-34

35-44

45-54

55-64

65-74

75+

Question Title

* 11. What is your relationship to City of Hope? (check all that apply)

Patient (your patient status will be confidential)

Caregiver, family member or friend of patient

Just interested in cancer, diabetes and health

Donor

Participant in Walk for Hope, Yoga for Hope or other event

Industry group member

Auxiliary member or other volunteer

City of Hope employee

City of Hope student

Other (please specify)

Question Title

* 12. If you would like to be eligible for our drawing, please include your name and contact information. This information will ONLY be used to contact you if your entry is drawn.

Name:

Email:

Phone number:

Question Title

* 1. Most articles in eHope are:

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* 2. Most articles in eHope are:

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* 3. Please rank eHope topics that you’re most interested in, in order from 1 to 7, with 1 being the MOST interesting to you and 7 being the LEAST interesting. Each number from 1 to 7 can only be used once, and all items must be ranked.

Question Title

* 4. How often do you use or read the following?

Question Title

* 5. What’s your favorite way to get health news and information? Rank them in order of preference from 1 through 8, with 1 being your MOST preferred and 8 your LEAST preferred. Each number can be used only once and all items must be ranked.

Question Title

* 6. Which of these eHope features do you look at regularly? (Check all that apply)

Question Title

* 7. If I could pick one thing, I would like to see more of this in eHope:

Question Title

* 8. Why do you subscribe to eHope? Do you have any other comments about eHope?

Question Title

* 9. Please tell us about yourself. Information will be used only to understand our audience. Gender:

Question Title

* 10. Age?

Question Title

* 11. What is your relationship to City of Hope? (check all that apply)

Question Title

* 12. If you would like to be eligible for our drawing, please include your name and contact information. This information will ONLY be used to contact you if your entry is drawn.

* 9. Please tell us about yourself. Information will be used only to understand our audience.

Gender: