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* 1. What best describes how you use your motorcycle most of the time? You use it for...

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* 2. How well, if at all, does the word “DAILY TRANSPORTATION TOOL” describe your motorcycle?

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* 3. How well, if at all, does the word “RELIABLE" describe your motorcycle?

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* 4. How likely is it that you would recommend riding motorcycles to a friend or colleague?

Not at all likely
Extremely likely

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* 5. When you ride motorcycles, what are the primary reasons of riding a motorcycle instead of driving a car?

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* 6. How much stuff, if you use motorcycles for grocery shopping, do you carry with your motorcycles?

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* 7. When you’re considering new products in this area, what are the top two things you generally consider? (Check two boxes.)

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* 8. In your own words, what are the things that you like most about motorcycles?

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* 9. In your own words, what are the things that you would most like to improve in motorcycles?

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* 10. If you are not likely to use motorcycles, why not?

T