Session # 24 - Beyond the Script: Authentic Video Storytelling That Actually Builds Trust

May 19, 2026

111th Annual Meeting & Education Summit
1.At the completion of this session, the participants will understand why authentic video is becoming so powerful in organizational marketing right now.(Required.)
2.This session enhanced my professional knowledge and skills.(Required.)
3.Please rate the effectiveness of the content of this session based on the pertinence, timeliness, and relevance of the subject.(Required.)
4.The information was presented in a clear and non-biased manner.(Required.)
5.The use of instructional methods and materials were effective.(Required.)
6.Did this session meet your expectations?(Required.)
7.Josh Lawhorn, BA - On a scale of 1 - 5 (1 being the lowest and 5 being the highest) how would you rate this speaker in the following areas?(Required.)
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5
Knowledge of the subject matter?
Communicated key ideas effectively?
Interacted with the audience?
Provided actional strategies or tools?
8.Do you have any overall comments about this session?
9.This session is approved for a total of 1.0 GENERAL credit hour. Please check the box below, that you are requesting a Certificate of Attendance for, and that you are certifying you met the attendance requirement.
10.To receive your CE Certificate, please provide your first and last name.(Required.)
11.To receive your CE Certificate, please provide your business email address, not your personal email address.(Required.)