1.How often do you shop online for camping or outdoor equipment?

Very often

Often

Sometimes

Rarely

Never

2.What types of camping or outdoor equipment do you typically shop for online? (Select all that apply)

Tents

Sleeping Bags

Backpacks

Cooking Gear

Clothing

Footwear

Navigation Tools

Other

3.What are the main reasons you choose to shop online for camping or outdoor equipment?

4.What are some of the challenges or pain points you face when shopping online for camping or outdoor equipment?

5.How satisfied are you with the current online shopping experience for camping or outdoor equipment?

Very satisfied

Satisfied

Neutral

Dissatisfied

Very dissatisfied

6.What improvements would you like to see in online stores that sell camping or outdoor equipment?

7.In the past six months, which outdoor companies did you shop online with?

8.What is your age?

18 to 24

25 to 34

35 to 44

45 to 54

55 to 64

65 to 74

75 or older

9.What is your gender identity?

Woman

Man

Genderqueer or non-binary

Agender

Not specified above, please specify

10.Which race/ethnicity best describes you? (Please choose only one.)

American Indian or Alaskan Native

Asian / Pacific Islander

Black or African American

Hispanic

White / Caucasian

Multiple ethnicity / Other (please specify)