Program Description

BSM Media is excited to present new Social Spotters programs with products from Baby Einsteins this month!  Baby Einstein celebrates and supports every eager mind with stage-based developmental toys and gear. 

Once confirmed, each influencer will visit a store where the product is sold and snap a picture of the product in-store. Then, you will buy the product and capture a second picture using the product at home. Photos will be posted separately on Instagram, Facebook, and Twitter during the assigned time period using dedicated hashtags and key word messaging. See product chart below for retailer, timing, and compensation specifics so that you know which products you are willing to promote. 

Product Timing Retailer Compensation
Magic Touch Xylophone; $24.99 value Launching in August BuyBuyBaby & Target $150
Take Along Tunes; $8.99 value September  Most retailers  $150

Social Spotters: 
  • Promote the product from the store aisles and at home 
    • Visit your local retailer where the product is sold and snap a photo in store
    • Then, purchase the product and capture a second photo using the product at home
  • Participants in this program must post: 
    • 2 Instagram posts (1 in store, 1 at home)
    • 2 Facebook posts (1 in store, 1 at home)
    • 2 Twitter posts (1 in store, 1 at home)

Please Note: 
Compensation includes the cost of the product.  All social media profiles must be set to public from now through the end of 2019 to participate in any of these programs.  Influencers will be selected on a first-come, first-serve basis and will be verified for quality of social media photos, following, and engagement.  Additional information including product assignment, retail placement, photo guidelines, and key word messaging will be sent to each selected influencer.