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Objective of Survey

We are a group of students from University of Nevada, Las Vegas (Singapore) doing a research paper on “How to attract young talented people into the Singapore hotel industry”. This survey will help us better understand the mindsets of Singaporean undergraduates have towards the hotel industry.

Definition of Hotel Industry

A hotel is a form of business establishment which provides paid lodging services, often on a short-term basis. There is distinctive market segmentation within the industry based on the facilities and services that are provided by the hotel. Some major hotel chains include Four Seasons Hotels and Resorts and the Hilton Hotels.

* 1. Gender

* 2. Age?

* 3. Institution?

* 4. Degree Major / Year of Intake

* 5. What is your career choice upon graduation?

* 6. What do you look for in a career?
Please rank from 1 being the MOST important to 10 being the LEAST important

* 7. What do you think is the MOST attractive factor of the hotel industry?

* 8. What do you think is the LEAST attractive factor of the hotel industry?

* 9. Would you consider a potential career in the hotel industry?

* 10. If your Answer is YES/NO, why is it so?