Welcome to the POI Field Sales In-Store Execution (RetX) Benchmarking Survey

The Promotion Optimization Institute (POI) is expanding the annual industry survey to increase focus on the Field Sales In-Store Execution (RetX) practice and its specific business aspects and challenges. Your input will help POI to deliver research, best practices, and POI Summit events that serve your advancement needs.

Last year you may have completed the full State of the Industry Survey and received the report. In the next State of the Industry Report we will be benchmarking year over year RetX results for the historical questions, plus we will include the expanded set of questions to provide your organization enhanced RetX benchmarking.

Please take 10 minutes to complete the survey, and gain access to year-over-year RetX peer benchmarking.

RetX State of the Industry Survey Link: https://www.surveymonkey.com/r/2021-2022POIRetXSurvey
Here is POI’s promise to you:

POI will not share your information with anyone in the manufacturer/retailer competitive landscape. Your responses will be kept confidential. Only POI research staff will be involved in the collection and data analysis.

As Thank You:

You will receive State of the Industry Insights upon release. POI staff will connect with you to see how we can better support you & your company. In addition, your organization will also receive 2 complimentary registration passes to attend the POI Summit of your choice including:

POI European Hybrid Summit, 4-6, October 2021 Berlin, Germany Save the Date!
POI Fall Annual Live/Hybrid Summit November 3-5, 2021 Chicago, IL Save the Date!

Visit the newly redesigned POI website here with more resources (Reports, Webinars, Events, Advisory, etc.) for your success.

Become a POI Member Today for Full Access to the POI Member Portal and more!

Thank you for taking the time to provide your company’s input.


Pam Brown
Chief Commercial Officer
Promotion Optimization Institute (POI)
(707) 332-0450